SEATTLE--(BUSINESS WIRE)--Jul. 23, 2014--
Inc. (NASDAQ:MCHX), a mobile advertising technology company, will
team up with Google next Wednesday for a Google Hangout session on how
businesses can drive more calls from consumers who are constantly
searching for products and services on their mobile phones.
The Hangout, titled “Transform Your Business With A Smarter
Click-to-Call Strategy,” will air July 30 from 10 a.m. to 11 a.m. PDT.
To sign up for it, click on this link https://plus.google.com/u/0/events/cjl8b6qthm5e3i6cknctp8i2cug.
Answer “Yes” in the right-hand box where it says “Are you going to
Marchex and Google will discuss call trends, call analytics, and general
call strategy during the broadcast, and talk about additional insights
from a white paper the two companies partnered on in May (find it here).
The paper lays out why phone calls are now the most-desired outcome of
digital advertising and highlights best practices on how advertisers can
optimize click-to-call ads and grow sales over the phone.
John Busby, SVP of the Marchex Institute, Marchex’s data and insights
team, will share perspectives on the paper’s findings during the Hangout
and answer any questions from participants.
Busby will be joined on the panel by Google Product Manager Anurag
Agrawal; Josh Aston, Senior Director of Online Marketing at Progrexion,
a company that specializes in credit repair services; and Cameron Urry,
Senior Interactive Marketing Manager at Extra Space Storage.
The discussion will be moderated by Dave Miller, Google’s Emerging Local
Ads Product Strategy Manager.
The Hangout will include an audience Q&A session at the end.
a mobile advertising technology company. The company provides a suite of
products and services for businesses that depend on consumer phone calls
to drive sales. Marchex’s mobile advertising platform delivers new
customer phone calls to businesses, while its technology analyzes the
data in these calls to help maximize ad campaign
results. Marchex disrupts traditional advertising models by giving
businesses full transparency into their ad campaign performance and
charging them based on new customer acquisition.
Please visit www.marchex.com, blog.marchex.com or @marchex on
Twitter (Twitter.com/Marchex), where Marchex discloses material
information from time to time about the company, its financial
information, and its business.
Source: Marchex, Inc.
Marchex Corporate Communications