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Marchex To Participate In A Fireside Chat At BIA Kelsey NEXT
A digital advertising and auto industry veteran, Muilenburg has been tapped to discuss how the path to purchasing a vehicle has changed due to consumer adoption of smartphones. The automotive industry is the largest purchaser of advertising worldwide, and the successful execution and measurement of local digital media is important to deepening customer relationships and improving customer acquisition. Muilenburg will address how OEMs and dealers can improve performance by adopting next-generation media analytics and sales analytics solutions.
“I’m thrilled to participate at the NEXT conference,” Muilenburg said. “The future of local digital media is tremendously important for auto manufacturers, auto dealers and the auto service industry, and I look forward to a conversation about how to understand and delight the mobile consumer.”
Please visit www.marchex.com, blog.marchex.com or @marchex on
Trevor Caldwell, 206-331-3600