View Filing Data

Document and Entity Information - shares	6 Months Ended
Document and Entity Information - shares	Jun. 30, 2012	Aug. 03, 2012
Entity Registrant Name	MARCHEX INC
Entity Central Index Key	0001224133
Document Type	10-Q
Document Period End Date	Jun. 30, 2012
Amendment Flag	false
Document Fiscal Year Focus	2012
Document Fiscal Period Focus	Q2
Current Fiscal Year End Date	--12-31
Entity Filer Category	Accelerated Filer
Class A
Entity Common Stock, Shares Outstanding		9,570,382
Class B
Entity Common Stock, Shares Outstanding		28,096,852

Condensed Consolidated Balance Sheets (Unaudited) - USD ($) $ in Thousands	Jun. 30, 2012	Dec. 31, 2011
Current assets:
Cash and cash equivalents	$ 33,573	$ 37,443
Accounts receivable, net	26,089	30,635
Prepaid expenses and other current assets	3,974	3,614
Refundable taxes	323	193
Deferred tax assets	2,900	2,753
Total current assets	66,859	74,638
Property and equipment, net	6,260	6,187
Deferred tax assets	45,123	46,310
Intangible and other assets, net	1,185	2,191
Goodwill	82,572	82,644
Intangible assets from acquisitions, net	5,469	8,088
Total assets	207,468	220,058
Current liabilities:
Accounts payable	12,720	12,896
Accrued expenses and other current liabilities	8,307	8,430
Deferred acquisition payments	17,880	35,214
Deferred revenue	1,965	1,930
Total current liabilities	40,872	58,470
Other non-current liabilities	2,441	2,580
Total liabilities	43,313	61,050
Stockholders' equity:
Treasury stock	(582)	(1,067)
Additional paid-in capital	302,444	297,465
Accumulated deficit	(138,089)	(137,770)
Total stockholders' equity	164,155	159,008
Total liabilities and stockholders' equity	207,468	220,058
Class A
Stockholders' equity:
Common stock	98	99
Class B
Stockholders' equity:
Common stock	$ 284	$ 281

Condensed Consolidated Statements of Operations (Unaudited) - USD ($)
shares in Thousands, $ in Thousands

3 Months Ended

6 Months Ended

Jun. 30, 2012

Jun. 30, 2011

Jun. 30, 2012

Jun. 30, 2011

Revenue

$ 34,013

$ 38,761

$ 69,495

$ 67,841

Expenses:

Service costs

^[1]

19,240

21,700

39,177

38,373

Sales and marketing

^[1]

4,606

3,934

8,519

6,628

Product development

^[1]

5,775

5,937

11,768

10,826

General and administrative

^[1]

5,480

6,139

11,775

11,294

Amortization of intangible assets from acquisitions

^[2]

1,082

1,620

2,619

2,084

Acquisition related costs

1,049

(132)

1,451

Total operating expenses

36,183

40,379

73,726

70,656

Gain on sales and disposals of intangible assets, net

3,258

2,712

4,721

4,625

Income from operations

1,088

1,094

490

1,810

Other income (expense):

Interest income

138

Interest and line of credit expense

(111)

(183)

(308)

(210)

Other

(6)

(10)

Total other income (expense)

(115)

(174)

(312)

(72)

Income before provision for income taxes

973

920

178

1,738

Income tax expense

577

779

497

1,020

Net income (loss)

396

141

(319)

718

Dividends paid to participating securities

(61)

(139)

(125)

Net income (loss) applicable to common stockholders

$ 330

$ 80

$ (458)

$ 593

Basic net income (loss) per share applicable to Class A and Class B common stockholders

$ 0.01

$ 0.00

$ (0.01)

$ 0.02

Diluted net income (loss) per share applicable to Class A and Class B common stockholders

0.01

0.00

(0.01)

0.02

Dividends paid per share

$ 0.02

$ 0.04

Class A

Other income (expense):

Net income (loss)

$ 94

$ 24

$ (130)

$ 182

Basic net income (loss) per share applicable to Class A and Class B common stockholders

$ 0.01

$ 0.00

$ (0.01)

$ 0.02

Diluted net income (loss) per share applicable to Class A and Class B common stockholders

$ 0.01

$ 0.00

$ (0.01)

$ 0.02

Shares used to calculate basic net income (loss) per share applicable to common stockholders

Shares used to calculate basic net income (loss) per share applicable to common stockholders

9,570

10,000

9,578

10,117

Shares used to calculate diluted net income (loss) per share applicable to common stockholders

Shares used to calculate diluted net income (loss) per share applicable to common stockholders

9,570

10,000

9,578

10,117

Class B

Other income (expense):

Net income (loss)

$ 302

$ 117

$ (189)

$ 536

Dividends paid to participating securities

$ (66)

$ (61)

$ (139)

$ (125)

Basic net income (loss) per share applicable to Class A and Class B common stockholders

$ 0.01

$ 0.00

$ (0.01)

$ 0.02

Diluted net income (loss) per share applicable to Class A and Class B common stockholders

$ 0.01

$ 0.00

$ (0.01)

$ 0.02

Shares used to calculate basic net income (loss) per share applicable to common stockholders

Shares used to calculate basic net income (loss) per share applicable to common stockholders

24,341

23,523

24,190

22,850

Shares used to calculate diluted net income (loss) per share applicable to common stockholders

Shares used to calculate diluted net income (loss) per share applicable to common stockholders

35,208

35,045

33,768

34,675

[1]	Excludes amortization of intangible assets from acquisitions
[2]	Components of amortization of intangible assets from acquisitions:

Condensed Consolidated Statements of Operations (Unaudited) (Parenthetical) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Components of amortization of intangible assets from acquisitions:
Service costs	$ 774	$ 1,314	$ 1,989	$ 1,778
Sales and marketing	307	292	614	292
General and administrative	1	14	16	14
Total	$ 1,082	$ 1,620	$ 2,619	$ 2,084

Condensed Consolidated Statements of Cash Flows (Unaudited) - USD ($) $ in Thousands	6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011
Cash flows from operating activities:
Net income (loss)	$ (319)	$ 718
Adjustments to reconcile net income (loss) to net cash provided by operating activities:
Amortization and depreciation	4,536	4,141
Accretion of interest expense	270	162
Acquisition related costs	(132)
(Gain) loss on sales and disposals of intangible assets, net	(4,721)	(4,625)
Allowance for doubtful accounts and advertiser credits	1,575	472
Stock-based compensation	8,724	7,456
Deferred income taxes, net of acquisition	1,011	734
Excess tax benefit related to stock-based compensation	(120)
Change in certain assets and liabilities, net of acquisition:
Accounts receivable, net	3,052	(5,343)
Refundable taxes	(670)	1,238
Prepaid expenses, other current assets and other assets	295	27
Accounts payable	(414)	1,491
Accrued expenses and other current liabilities	(1,069)	1,667
Deferred revenue	35	82
Other non-current liabilities	(119)	4
Net cash provided by operating activities	11,934	8,224
Cash flows from investing activities:
Purchases of property and equipment	(1,456)	(1,990)
Cash paid for acquisition, net of cash acquired		(15,801)
Proceeds from sales of property and equipment		2
Proceeds from sales of intangible assets	4,743	4,656
Purchases of intangible and changes in other non-current assets	(61)	(56)
Net cash provided by (used in) investing activities	3,226	(13,189)
Cash flows from financing activities:
Excess tax benefit related to stock-based compensation	120
Common stock dividend payments	(1,488)	(1,455)
Repurchase of Class B common stock	(1,263)	(3,099)
Proceeds from exercises of stock options	33	512
Proceeds from employee stock purchase plan	19	12
Deferred acquisition payments	(16,451)
Net cash used in financing activities	(19,030)	(4,030)
Net decrease in cash and cash equivalents	(3,870)	(8,995)
Cash and cash equivalents at beginning of period	37,443	37,328
Cash and cash equivalents at end of period	33,573	28,333
Supplemental disclosure of cash flow information:
Cash paid (received) during the period for income taxes, net of refunds	96	(744)
Cash paid during the period for interest accretion on deferred payment	349
Non-cash investing and financing activities:
Fair value of Class B common stock issued in connection with acquisition		7,603
Deferred payments related to acquisition	$ 100	$ 34,695

Description of Business and Basis of Presentation

6 Months Ended

Jun. 30, 2012

Description of Business and Basis of Presentation [Abstract]

Description of Business and Basis of Presentation

(1) Description of Business and Basis of Presentation

Marchex, Inc. (the “Company”) was incorporated in the state of Delaware on January 17, 2003. The Company is a mobile call, and online advertising company that drives consumers to connect with businesses over the phone and provides in-depth analysis of those calls.

The accompanying unaudited condensed consolidated financial statements of Marchex, Inc. and its wholly-owned subsidiaries have been prepared in accordance with accounting principles generally accepted in the United States of America for interim financial information and pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”). Accordingly, they do not include all of the information and notes required by generally accepted accounting principles for annual financial statements. In the opinion of management, all adjustments (consisting only of normal recurring adjustments) considered necessary for a fair presentation have been included. Operating results for the three months ended June 30, 2012 are not necessarily indicative of the results that may be expected for the year ending December 31, 2012, or for any other period. The balance sheet at December 31, 2011 has been derived from the audited consolidated financial statements at that date but does not include all of the information and notes required by accounting principles generally accepted in the United States of America for complete financial statements. These condensed consolidated financial statements and notes should be read in conjunction with the Company’s audited consolidated financial statements and accompanying notes included in the Annual Report on Form 10-K for the year ended December 31, 2011 filed with the SEC.

The condensed consolidated financial statements include the accounts of the Company and its wholly-owned subsidiaries. Acquisitions are included in the Company’s consolidated financial statements as of and from the date of acquisition. All inter-company transactions and balances have been eliminated in consolidation. Certain reclassifications have been made to the condensed consolidated financial statements in the prior period to conform to the current period presentation.

The Company’s condensed consolidated financial statements presented include the condensed consolidated balance sheets as of December 31, 2011 and June 30, 2012, the condensed consolidated statements of operations for the three and six months ended June 30, 2011 and 2012 and the condensed consolidated statements of cash flows for the six months ended June 30, 2011 and 2012.

- Definition

The entire disclosure for organization, consolidation and basis of presentation of financial statements disclosure.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
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Reference 13: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Statement of Position (SOP)
-Number 94-6
-Paragraph 10
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 14: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Accounting Research Bulletin (ARB)
-Number 51
-Paragraph 2-6
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 15: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name FASB Interpretation (FIN)
-Number 46R
-Paragraph 4, 14, 15
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 16: http://www.xbrl.org/2003/role/presentationRef
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-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Significant Accounting Policies

6 Months Ended

Jun. 30, 2012

Significant Accounting Policies [Abstract]

Significant Accounting Policies

(2) Significant Accounting Policies

The preparation of financial statements in conformity with generally accepted accounting principles (“GAAP”) in the United States requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. These judgments are difficult as matters that are inherently uncertain directly impact their valuation and accounting. Actual results may vary from management’s estimates and assumptions.

There have been no changes to the Company’s significant accounting policies as disclosed in the Company’s Annual Report on Form 10-K for the year ended December 31, 2011 filed with the SEC.

Deferred Acquisition Payment

The Company’s deferred acquisition payments represent consideration payable related to a business combination, which may be paid in either cash or shares of the Company’s Class B common stock at the Company’s discretion. Any deferred acquisition payments settled in Class B common stock will be increased by 5%. The deferred acquisition payments were originally recognized at fair value at the date of the business combination and are recorded as liabilities on the balance sheet. Interest expense on the principal amounts due is accreted each period using the effective interest rate method.

Revenues

The following table presents the Company’s revenues, by revenue source, for the periods presented (in thousands):


	Six months ended June 30,				Three months ended June 30,
	2011		2012		2011		2012
Partner and Other Revenue Sources	$	57,061	$	62,535	$	33,320	$	31,091
Proprietary Web site Traffic Sources		10,780		6,960		5,441		2,922

Total Revenue	$	67,841	$	69,495	$	38,761	$	34,013

The Company’s partner network revenues are primarily generated using third-party distribution networks to deliver the advertisers’ listings. The distribution network includes mobile and online search engines and applications, directories, destination sites, shopping engines, third-party Internet domains or web sites, other targeted Web-based content, mobile carriers and other offline sources. The Company generates revenue upon delivery of qualified and reported phone calls or click-throughs to our advertisers or to advertising services providers’ listings. The Company pays a revenue share to the distribution partners to access their mobile, online, offline and other user traffic. Other revenues include the Company’s call provisioning and call tracking services, presence management services, campaign management services and natural search optimization services.

The Company’s proprietary web site traffic revenues are generated from the Company’s portfolio of owned web sites which are monetized with pay-for-call or pay-per-click listings that are relevant to the web sites, as well as other forms of advertising, including banner advertising and sponsorships. When an online user navigates to one of the Company’s owned and operated web sites and calls or clicks on a particular listing or completes the specified action, the Company receives a fee.

Stock-based Compensation Plans

6 Months Ended

Jun. 30, 2012

Stock-based Compensation Plans [Abstract]

Stock-based Compensation Plans

(3) Stock-based Compensation Plans

The Company accounts for stock-based compensation for employees and non-employees under the fair value method.

Stock-based compensation expense was included in the following operating expense categories as follows (in thousands):


	Six months ended June 30,				Three months ended June 30,
	2011		2012		2011		2012
Service costs	$	599	$	758	$	314	$	374
Sales and marketing		639		2,075		420		1,697
Product development		704		603		390		303
General and administrative		5,514		5,288		2,821		2,442

Total stock-based compensation	$	7,456	$	8,724	$	3,945	$	4,816

Income tax benefit related to stock-based compensation included in net income (loss)	$	2,222	$	2,662	$	1,186	$	1,478

The per share fair value of time-vested stock options granted during the three and six months ended June 30, 2011 and 2012 was determined on the date of grant using the Black-Scholes option-pricing model. The following weighted average assumptions were used in determining the fair value of time-vested stock option grants for the periods presented:


	Six months ended June 30,						Three months ended June 30,
	2011			2012			2011			2012
Expected life (in years)		4.0			4.0-6.25			4.0			4.0-6.25
Risk-free interest rate		1.62	%		0.65	%		1.29	%		0.57	%
Expected volatility		68	%		70	%		69	%		70	%
Expected dividend yield		0.91	%		1.60	%		0.91	%		1.78	%

Stock option activity during the six months ended June 30, 2012 is summarized as follows:


	Shares			Weighted average exercise price		Weighted average remaining contractual term (in years)		Aggregate intrinsic value
Balance at December 31, 2011		7,203,784		$	8.24		6.81	$	5,971
Options granted		217,100			4.05
Options forfeited		(453,503	)		7.16
Options expired		(321,527	)		11.52
Options exercised		(6,556	)		4.13

Balance at June 30, 2012		6,639,298		$	8.03		6.56	$	196

The Company issues restricted stock to employees for future services and in connection with acquisitions. Restricted stock award grants are generally measured at fair value on the date of grant based on the number of awards granted and the quoted price of the Company’s common stock. Restricted shares issued are accounted for under FASB ASC 718 using the straight-line method net of estimated forfeitures.

The Company issues restricted stock units which entitle the holder to receive one share of the Company’s Class B common stock upon satisfaction of a combination of certain service and market conditions. No restricted stock units were granted during the six months ended June 30, 2011 and 2012 that have vesting based on a combination of certain service and market conditions.

Restricted stock awards and restricted stock units activity during the six months ended June 30, 2012 is summarized as follows:


	Shares			Weighted average grant date fair value
Unvested balance at December 31, 2011		4,289,024		$	8.23
Granted		913,250			3.62
Vested		(871,681	)		6.04
Forfeited		(465,653	)		7.70

Unvested balance at June 30, 2012		3,864,940		$	7.66

In the second quarter of 2012, vesting of approximately 195,000 restricted shares were fully accelerated in connection with a separation agreement.

- Definition

The entire disclosure for compensation-related costs for equity-based compensation, which may include disclosure of policies, compensation plan details, allocation of equity compensation, incentive distributions, equity-based arrangements to obtain goods and services, deferred compensation arrangements, employee stock ownership plan details and employee stock purchase plan details.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 50
-Section 50
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=6406099&loc=d3e25284-112666

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-Publisher FASB
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Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Staff Accounting Bulletin (SAB)
-Number Topic 14

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 123R
-Paragraph 64, 65, A240
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Statement of Position (SOP)
-Number 93-6
-Paragraph 53
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Net Income (Loss) Per Share

6 Months Ended

Jun. 30, 2012

Net Income (Loss) Per Share [Abstract]

Net Income (Loss) Per Share

(4) Net Income (Loss) Per Share

We compute net income (loss) per share of Class A and Class B common stock using the two class method. Under the provisions of the two class method, basic net income (loss) per share is computed by dividing net income (loss) applicable to common stockholders by the weighted average number of common shares outstanding during the period. Diluted net income (loss) per share is computed by dividing net income (loss) applicable to common stockholders by the weighted average number of common and dilutive common equivalent shares outstanding during the period. The computation of the diluted net income (loss) per share of Class B common stock assumes the conversion of Class A common stock to Class B common stock, while the diluted net income (loss) per share of Class A common stock does not assume the conversion of those shares.

In accordance with the two class method, the undistributed earnings for each period are allocated based on the contractual participation rights of the Class A and Class B common shares and the restricted shares as if the earnings for the year had been distributed. Considering the terms of the Company’s charter which provides that, if and when dividends are declared on our common stock in accordance with Delaware General Corporation Law, equivalent dividends shall be paid with respect to the shares of Class A common stock and Class B common stock and that both classes of common stock have identical dividend rights and would share equally in our net assets in the event of liquidation, we have allocated undistributed losses on a proportionate basis. Additionally, the Company has paid dividends equally to both classes of common stock and the unvested restricted shares since it initiated a quarterly cash dividend in November 2006.

Instruments granted in unvested share-based payment awards that contain nonforfeitable rights to dividends or dividend equivalents, whether paid or unpaid, are participating securities prior to vesting. As such, the Company’s restricted stock awards are considered participating securities for purposes of calculating earnings per share. Under the two class method, dividends paid on unvested restricted stock are allocated to these participating securities and therefore impacts the calculation of amounts allocated to common stock.

The following table includes net income (loss) applicable to common stockholders used to compute basic net income (loss) per share for the periods ended (in thousands, except per share amounts):


	Six months ended June 30,
	2011					2012
	Class A		Class B			Class A			Class B
Numerator:
Net income (loss)	$	182	$	536		$	(130	)	$	(189	)
Dividends paid to participating securities		—		(125	)		—			(139	)

Net income (loss) applicable to common stockholders	$	182	$	411		$	(130	)	$	(328	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net income (loss) per share		10,117		22,850			9,578			24,190

Basic net income (loss) per share applicable to common stockholders	$	0.02	$	0.02		$	(0.01	)	$	(0.01	)

	Three months ended June 30,
	2011					2012
	Class A		Class B			Class A			Class B
Numerator:
Net income	$	24	$	117		$	94		$	302
Dividends paid to participating securities		—		(61	)		—			(66	)

Net income applicable to common stockholders	$	24	$	56		$	94		$	236
Denominator:
Weighted average number of shares outstanding used to calculate basic net income per share		10,000		23,523			9,570			24,341

Basic net income per share applicable to common stockholders	$	0.00	$	0.00		$	0.01		$	0.01

The following table calculates net income (loss) to diluted net income (loss) applicable to common stockholders used to compute diluted net income (loss) per share for the periods ended (in thousands, except per share amounts):


	Six months ended June 30,
	2011					2012
	Class A		Class B			Class A			Class B
Numerator:
Net income (loss)	$	182	$	536		$	(130	)	$	(189	)
Dividends paid to participating securities		—		(125	)		—			(139	)
Reallocation of net income (loss) for Class A shares as a result of conversion of Class A to Class B shares		—		182			—			(130	)

Net income (loss) applicable to common stockholders	$	182	$	593		$	(130	)	$	(458	)

Denominator:
Weighted average number of shares outstanding used to calculate basic net income (loss) per share		10,117		22,850			9,578			24,190

Weighted average stock options and warrants and common shares subject to repurchase or cancellation		—		1,708			—			—

Conversion of Class A to Class B common shares outstanding		—		10,117			—			9,578

Weighted average number of shares outstanding used to calculate diluted net income (loss) per share		10,117		34,675			9,578			33,768

Diluted net income (loss) per share applicable to common stockholders	$	0.02	$	0.02		$	(0.01	)	$	(0.01	)


	Three months ended June 30,
	2011					2012
	Class A		Class B			Class A		Class B
Numerator:
Net income	$	24	$	117		$	97	$	299
Dividends paid to participating securities		—		(61	)		—		(66	)
Reallocation of net income for Class A shares as a result of conversion of Class A to Class B shares				24					97

Net income applicable to common stockholders	$	24	$	80		$	97	$	330

Denominator:
Weighted average number of shares outstanding used to calculate basic net income per share		10,000		23,523			9,570		24,341

Weighted average stock options and warrants and common shares subject to repurchase or cancellation		—		1,522			—		1,297

Conversion of Class A to Class B common shares outstanding		—		10,000			—		9,570

Weighted average number of shares outstanding used to calculate diluted net income per share		10,000		35,045			9,570		35,208

Diluted net income per share applicable to common stockholders	$	0.00	$	0.00		$	0.01	$	0.01

The weighted average number of shares used to calculate the diluted net income (loss) per share includes the weighted average number of shares from the assumed conversion of Class A common stock to Class B common stock.

The computation of diluted net income (loss) per share excludes the following because their effect would be anti-dilutive (in thousands):

•

For the three and six months ended June 30, 2011, outstanding options to acquire 3,628 and 3,595 shares of Class B common stock, respectively. For the three and six months ended June 30, 2012, outstanding options to acquire 6,351 and 6,639 shares of Class B common stock, respectively.

•

For the three and six months ended June 30, 2011, 3,456 shares of unvested Class B restricted common shares issued to employees and in connection with acquisitions. For the three and six months ended June 30, 2012, 2,719 and 3,616 shares of unvested Class B restricted common shares, respectively, issued to employees and in connection with acquisitions.

•

For the three and six months ended June 30, 2011, 221 restricted stock units with vesting based on satisfaction of certain service and market conditions. For the three and six months ended June 30, 2012, 153 and 249 restricted stock units, respectively, with vesting based on satisfaction of certain service and market conditions.

•

For the three and six months ended June 30, 2011 and 2012, 4,214 and 5,235 shares of Class B common stock, respectively, that may be issued in lieu of cash for the deferred payments related to the acquisition of Jingle using the “if converted” method. See Note 16 for further discussion.

Concentrations

6 Months Ended

Jun. 30, 2012

Concentrations [Abstract]

Concentrations

(5) Concentrations

The Company maintains substantially all of its cash and cash equivalents with one financial institution and are all considered at Level 1 fair value with observable inputs that reflect quoted prices for identical assets or liabilities in active markets.

A significant majority of the Company’s revenue earned from advertisers is generated through arrangements with distribution partners. The Company may not be successful in renewing any of these agreements, or if they are renewed, they may not be on terms as favorable as current agreements. The Company may not be successful in entering into agreements with new distribution partners or advertisers on commercially acceptable terms. In addition, several of these distribution partners or advertisers may be considered potential competitors. There were no distribution partners representing more than 10% of consolidated revenue for the three and six months ended June 30, 2011 and 2012.

The advertisers representing more than 10% of consolidated revenue are as follows:


	Six months ended June 30,						Three months ended June 30,
	2011			2012			2011			2012
Advertiser A		30	%		28	%		29	%		28	%

Advertiser A is also a distribution partner.

The outstanding receivable balance for each advertiser representing more than 10% of accounts receivable is as follows:


	At December 31, 2011			At June 30, 2012
Advertiser A		37	%		34	%
Advertiser B		*			10	%

*	Less than 10% of accounts receivable.

- Definition

The entire disclosure for any concentrations existing at the date of the financial statements that make an entity vulnerable to a reasonably possible, near-term, severe impact. This disclosure informs financial statement users about the general nature of the risk associated with the concentration, and may indicate the percentage of concentration risk as of the balance sheet date.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 275
-SubTopic 10
-Section 50
-Paragraph 16
-URI http://asc.fasb.org/extlink&oid=6927468&loc=d3e6327-108592

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 825
-SubTopic 10
-Section 50
-Paragraph 20
-URI http://asc.fasb.org/extlink&oid=7491637&loc=d3e13531-108611

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 275
-SubTopic 10
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-Paragraph 20
-URI http://asc.fasb.org/extlink&oid=6927468&loc=d3e6404-108592

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 275
-SubTopic 10
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-Paragraph 21
-URI http://asc.fasb.org/extlink&oid=6927468&loc=d3e6442-108592

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 275
-SubTopic 10
-Section 50
-Paragraph 18
-URI http://asc.fasb.org/extlink&oid=6927468&loc=d3e6351-108592

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 825
-SubTopic 10
-Section 50
-Paragraph 21
-URI http://asc.fasb.org/extlink&oid=7491637&loc=d3e13537-108611

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Statement of Position (SOP)
-Number 94-6
-Paragraph 21, 22, 24
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 107
-Paragraph 15A
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Segment Reporting and Geographic Information

6 Months Ended

Jun. 30, 2012

Segment Reporting and Geographic Information [Abstract]

Segment Reporting and Geographic Information

(6) Segment Reporting and Geographic Information

Operating segments are revenue-producing components of the enterprise for which separate financial information is produced internally for the Company’s management. For all periods presented the Company operated as a single segment, principally in domestic markets providing digital advertiser transaction services to enterprises.

Revenues from advertisers by geographical areas are tracked on the basis of the location of the advertiser. The vast majority of the Company’s revenue and accounts receivable are derived from domestic sales to advertisers engaged in various mobile, online and other digital activities.

Revenues by geographic region are as follows (in percentages):


	Six months ended June 30,						Three months ended June 30,
	2011			2012			2011			2012
United States		94	%		94	%		94	%		94	%
Canada		5	%		6	%		5	%		5	%
Other countries		*			*			*			*

		100	%		100	%		100	%		100	%

*	Less than 1% of revenue.

Property and Equipment

6 Months Ended

Jun. 30, 2012

Property and Equipment [Abstract]

Property and Equipment

(7) Property and Equipment

Property and equipment consisted of the following (in thousands):


	At December 31, 2011			At June 30, 2012
Computer and other related equipment	$	13,671		$	14,781
Purchased and internally developed software		6,667			7,151
Furniture and fixtures		1,229			1,231
Leasehold improvements		1,805			1,805

	$	23,372		$	24,968
Less: accumulated depreciation and amortization		(17,185	)		(18,708	)

Property and equipment, net	$	6,187		$	6,260

The Company has capitalized certain costs of internally developed software for internal use. The estimated useful life of costs capitalized is evaluated for each specific project. Amortization begins in the period in which the software is ready for its intended use.

Depreciation and amortization expense, related to property and equipment was approximately $706,000 and $761,000 for the three months ended June 30, 2011 and 2012, respectively and was $1.4 million and $1.5 million for the six months ended June 30, 2011 and 2012, respectively.

- Definition

The entire disclosure for long-lived, physical assets that are used in the normal conduct of business to produce goods and services and not intended for resale. Examples include land, buildings, machinery and equipment, and other types of furniture and equipment including, but not limited to, office equipment, furniture and fixtures, and computer equipment and software. This disclosure may include property plant and equipment accounting policies and methodology, a schedule of property, plant and equipment gross, additions, deletions, transfers and other changes, depreciation, depletion and amortization expense, net, accumulated depreciation, depletion and amortization expense and useful lives, income statement disclosures, assets held for sale and public utility disclosures.

+ References + Details

Commitments

6 Months Ended

Jun. 30, 2012

Commitments [Abstract]

Commitments

(8) Commitments

The Company has commitments for future payments related to office facilities leases and other contractual obligations. The Company leases its office facilities under operating lease agreements expiring through 2018. Certain of these lease agreements have free or escalating rent payment provisions or fund certain leasehold improvements which the Company accounts for as a lease incentive. The Company recognizes rent expense under such agreements on a straight-line basis over the lease term with any lease incentive amortized as a reduction of rent expense over the lease term. The Company also has other contractual obligations expiring over varying time periods through 2016. Other contractual obligations primarily relate to minimum contractual payments due to distribution partners and other outside service providers.


(in thousands)	Facilities operating leases		Other contractual obligations		Total
2012	$	1,102	$	2,220	$	3,322
2013		2,235		1,876		4,111
2014		2,288		1,126		3,414
2015		2,226		639		2,865
2016		2,266		447		2,713
2017 and after		2,910		—		2,910

Total minimum payments	$	13,027	$	6,308	$	19,335

Rent expense incurred by the Company was approximately $547,000 and $519,000 for the three months ended June 30, 2011 and 2012, respectively, and was $1.0 million and $1.0 million for the six months ended June 30, 2011 and 2012, respectively.

- Definition

The entire disclosure for commitments and contingencies.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 825
-SubTopic 20
-Section 50
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=6449706&loc=d3e16207-108621

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 460
-SubTopic 10
-Section 50
-Paragraph 8
-URI http://asc.fasb.org/extlink&oid=6398077&loc=d3e12565-110249

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
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-URI http://asc.fasb.org/extlink&oid=6952336&loc=d3e14435-108349

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 210
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.5-02.25)
-URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 440
-SubTopic 10
-Section 50
-Paragraph 2
-URI http://asc.fasb.org/extlink&oid=6394976&loc=d3e25287-109308

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name FASB Interpretation (FIN)
-Number 14
-Paragraph 3
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 5
-Paragraph 9, 10, 11, 12
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Credit Agreement

6 Months Ended

Jun. 30, 2012

Credit Agreement [Abstract]

Credit Agreement

(9) Credit Agreement

In April 2008, the Company entered into a credit agreement providing for a senior secured $30 million revolving credit facility (“Credit Agreement”). During the first quarter of 2011, the Company signed an amendment to the Credit Agreement which extended the maturity period through to April 1, 2014. Interest on outstanding balances under the Credit Agreement will accrue at LIBOR plus an applicable margin rate, as determined under the agreement and has an unused commitment fee. The Credit Agreement contains certain customary representations and warranties, financial covenants, events of default and is secured by substantially all of the assets of the Company. During the six months ended June 30, 2011 and 2012, the Company had no borrowings under the Credit Agreement.

- Definition

The entire disclosure for information about short-term and long-term debt arrangements, which includes amounts of borrowings under each line of credit, note payable, commercial paper issue, bonds indenture, debenture issue, own-share lending arrangements and any other contractual agreement to repay funds, and about the underlying arrangements, rationale for a classification as long-term, including repayment terms, interest rates, collateral provided, restrictions on use of assets and activities, whether or not in compliance with debt covenants, and other matters important to users of the financial statements, such as the effects of refinancing and noncompliance with debt covenants.

+ References + Details

Contingencies and Taxes

6 Months Ended

Jun. 30, 2012

Contingencies and Taxes [Abstract]

Contingencies and Taxes

(10) Contingencies and Taxes

(a) Contingencies

The Company is involved in legal and administrative proceedings and claims of various types from time to time. While any litigation contains an element of uncertainty, the Company is not aware of any legal proceedings or claims which are pending that the Company believes, based on current knowledge, will have, individually or taken together, a material adverse effect on the Company’s financial condition or results of operations or liquidity.

In some agreements to which we are a party, we have agreed to indemnification provisions of varying scope and terms with advertisers, vendors and other parties with respect to certain matters, including, but not limited to, losses arising out of the Company’s breach of agreements or representations and warranties made by the Company, services to be provided by the Company and intellectual property infringement claims made by third parties. As a result of these provisions, we may from time to time provide certain levels of financial support to our contract parties to seek to minimize the impact of any associated litigation in which they may be involved. To date, there have been no known events or circumstances that have resulted in any material costs related to these indemnification provisions and no liabilities therefore have been recorded in the accompanying unaudited condensed consolidated financial statements. However, the maximum potential amount of the future payments we could be required to make under these indemnification provisions could be material.

(b) Taxes

From time to time, various state, federal and other jurisdictional tax authorities undertake audits of the Company and its filings. In evaluating the exposure associated with various tax filing positions, the Company on occasion accrues charges for uncertain positions. The Company adjusts these contingencies in light of changing facts and circumstances, such as the outcome of tax audits. Audits of the Company’s federal tax returns for 2005 through 2007 were concluded in the first quarter of 2011 which resulted in certain tax adjustments. In connection with these tax adjustments, the Company reduced its gross tax contingencies by $285,000 and recognized $181,000 of tax benefit in the first quarter of 2011. The Company does not have any significant interest or penalty accruals. The provision for income taxes includes the impact of contingency provisions and changes to contingencies that are considered appropriate. The Company files U.S. federal, certain U.S. states, and certain foreign tax returns. Generally, U.S. federal, U.S. state, and foreign tax returns filed for years after 2005 are within the statue of limitations and are under examination or may be subject to examination.

Intangible Assets from Acquisitions

6 Months Ended

Jun. 30, 2012

Intangible Assets from Acquisitions [Abstract]

Intangible Assets from Acquisitions

(11) Intangible Assets from Acquisitions

Intangible assets from acquisitions consisted of the following (in thousands):


	As of December 31, 2011
	Gross Carrying Amount		Accumulated Amortization(1)			Net
Advertiser relationship	$	3,070	$	(897	)	$	2,173
Patents		318		(232	)		86
Distribution partner relationship		4,830		(1,177	)		3,653
Non-compete agreements		58		(43	)		15
Trademarks/domains		40,539		(40,130	)		409
Acquired technology		2,760		(1,008	)		1,752

	$	51,575	$	(43,487	)	$	8,088


	As of June 30, 2012
	Gross Carrying Amount		Accumulated Amortization(1)			Net
Advertiser relationship	$	3,070	$	(1,511	)	$	1,559
Distribution partner relationship		4,830		(1,982	)		2,848
Acquired technology		2,760		(1,698	)		1,062

	$	10,660	$	(5,191	)	$	5,469

(1)	Excludes the original cost and accumulated amortization of fully-amortized intangible assets which were $42.6 million and $82.2 million at December 31, 2011 and June 30, 2012, respectively.

Amortizable intangible assets are amortized on a straight-line basis over their useful lives. Amortization expense incurred by the Company was approximately $1.6 million and $1.1 million for the three months ended June 30, 2011 and 2012, respectively, and was $2.1 million and $2.6 million for the six months ended June 30, 2011 and 2012, respectively. Based upon the current amount of intangible assets subject to amortization, the estimated amortization expense for the next five years is as follows: $2.1 million for the remainder of 2012, $2.9 million in 2013, $433,000 in 2014, and $0 thereafter.

Goodwill

6 Months Ended

Jun. 30, 2012

Goodwill Disclosure [Abstract]

Goodwill

(12) Goodwill

Changes in the carrying amount of goodwill for the six months ended June, 2012 are as follows (in thousands):


Balance as of December 31, 2011	$	82,644
Jingle acquisition		(53	)
Other		(19	)

Balance as of June 30, 2012	$	82,572

Goodwill is tested annually for impairment and is tested for impairment more frequently if events and circumstances indicate that the asset is more likely than not impaired. Events and circumstances considered in determining whether the carrying value of goodwill may be impaired include, but are not limited to, significant changes in performance relative to expected operating results, significant changes in the use of the assets, significant negative industry or economic trends, or a significant decline in the Company’s stock price and/or market capitalization for a sustained period of time.

At various points in time during the six months ended June 30, 2012, the Company’s stock price approached and traded below the then book value per share. If the Company’s stock price were to trade below the book value per share for an extended period of time and/or the Company experiences changes in its business, including changes in projected earnings and cash flows, the Company may have to recognize an impairment of all or some portion of goodwill.

The current business environment is subject to evolving market conditions and requires significant management judgment to interpret the potential impact to our assumptions. To the extent that changes in the current business environment impact the Company’s ability to achieve levels of forecasted operating results and cash flows, or should other events occur indicating the remaining carrying value of its assets might be impaired, the Company would test its goodwill and intangible assets for impairment and may recognize an additional impairment loss to the extent that the carrying amount exceeds such asset’s fair value. The Company will continue to monitor its financial performance, stock price and other factors in order to determine if there are any indicators of impairment prior to its annual impairment evaluation in the fourth quarter of 2012.

Intangible and other assets, net

6 Months Ended

Jun. 30, 2012

Intangible and other assets, net [Abstract]

Intangible and other assets, net

(13) Intangible and other assets, net

Intangible and other assets, net consisted of the following (in thousands):


	At December 31, 2011			At June 30, 2012
Internet domain names	$	15,256		$	14,853
Less accumulated amortization		(14,535	)		(14,438	)

Internet domain names, net		721			415
Registration fees, net		1,142			464
Other		328			306

Total intangibles and other assets, net	$	2,191		$	1,185

The Company capitalizes costs incurred to acquire domain names or URLs, which include the initial registration fees, to other intangible assets which excludes intangible assets acquired through business combinations. The capitalized costs are amortized over the expected useful life of the domain names on a straight-line basis.

The Company also capitalizes costs incurred to renew or extend the term of the domain names or URLs to prepaid expenses and other current assets or registration fees, net. The capitalized costs are amortized over the renewal or extended period on a straight-line basis. The total amount of costs incurred for the three and six months ended June 30, 2012 to renew or extend the term for domain names was $146,000 and $2.2 million, respectively. The weighted average renewal period for registration fees as of June 30, 2012 was approximately one year.

Amortization expense for internet domain names was approximately $283,000 and $108,000 for the three months ended June 30, 2011 and 2012, respectively, and was $612,000 and $367,000 for the six months ended June 30, 2011 and 2012, respectively. Based upon the current amount of domains subject to amortization, the estimated expense for the next five years is as follows: $190,000 for the remainder of 2012, $184,000 in 2013, $40,000 in 2014 and $0 thereafter.

Common Stock

6 Months Ended

Jun. 30, 2012

Common Stock [Abstract]

Common Stock

(14) Common Stock

In April 2012, the Company’s board of directors declared a regular quarterly dividend in the amount of $0.02 per share on the Company’s Class A and Class B common stock. The Company paid these dividends on May 15, 2012 to the holders of record as of the close of business on May 4, 2012. The Company paid approximately $743,000.

In November 2006, the Company’s board of directors authorized a share repurchase program for the Company as well as the initiation of a quarterly cash dividend for the holders of the Class A and Class B common stock. The Company’s board of directors have authorized increases to the share repurchase program for the Company to repurchase up to 13 million shares in the aggregate (less shares previously repurchased under the share repurchase program) of the Company’s Class B common stock. Under the share repurchase program, repurchases may take place in the open market and in privately negotiated transactions and at times and in such amounts as the Company deems appropriate. The timing and actual number of shares repurchased will depend on a variety of factors including price, corporate and regulatory requirements, capital availability, and other market conditions. This stock repurchase program does not have an expiration date and may be expanded, limited or terminated at any time without prior notice.

During the six months ended June 30, 2012, the Company repurchased 284,000 shares of Class B common stock for approximately $1.3 million at an average stock price of $4.44 per share. The 284,000 shares have been recorded as treasury stock in the condensed consolidated balance sheet as of June 30, 2012.

During the six months ended June 30, 2012, the Company’s board of directors approved the retirement of approximately 652,000 shares of treasury stock. The excess of purchase price over par value of $1.7 million was recorded as a deduction to additional paid in capital on the condensed consolidated balance sheet.

- Definition

The entire disclosure for shareholders' equity, comprised of portions attributable to the parent entity and noncontrolling interest, if any, including other comprehensive income (as applicable). Including, but not limited to: (1) balances of common stock, preferred stock, additional paid-in capital, other capital and retained earnings; (2) accumulated balance for each classification of other comprehensive income and total amount of comprehensive income; (3) amount and nature of changes in separate accounts, including the number of shares authorized and outstanding, number of shares issued upon exercise and conversion, and for other comprehensive income, the adjustments for reclassifications to net income; (4) rights and privileges of each class of stock authorized; (5) basis of treasury stock, if other than cost, and amounts paid and accounting treatment for treasury stock purchased significantly in excess of market; (6) dividends paid or payable per share and in the aggregate for each class of stock for each period presented; (7) dividend restrictions and accumulated preferred dividends in arrears (in aggregate and per share amount); (8) retained earnings appropriations or restrictions, such as dividend restrictions; (9) impact of change in accounting principle, initial adoption of new accounting principle and correction of an error in previously issued financial statements; (10) shares held in trust for Employee Stock Ownership Plan (ESOP); (11) deferred compensation related to issuance of capital stock; (12) note received for issuance of stock; (13) unamortized discount on shares; (14) description, terms, and number of warrants or rights outstanding; (15) shares under subscription and subscription receivables, effective date of new retained earnings after quasi-reorganization and deficit eliminated by quasi-reorganization and, for a period of at least ten years after the effective date, the point in time from which the new retained dates; and (16) retroactive effective of subsequent change in capital structure.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(d),(e))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
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-Paragraph 4
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21484-112644

Reference 3: http://www.xbrl.org/2003/role/presentationRef
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-Name Accounting Standards Codification
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-Name Accounting Standards Codification
-Topic 505
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-Section 50
-Paragraph 5
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21488-112644

Reference 5: http://www.xbrl.org/2003/role/presentationRef
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-Name Accounting Standards Codification
-Topic 210
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-Section S99
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-URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section S99
-Paragraph 4
-Subparagraph (SAB TOPIC 4.C)
-URI http://asc.fasb.org/extlink&oid=6959260&loc=d3e187143-122770

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section 50
-Paragraph 6
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21506-112644

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.3-04)
-URI http://asc.fasb.org/extlink&oid=6959260&loc=d3e187085-122770

Reference 9: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 30
-Section 50
-Paragraph 2
-URI http://asc.fasb.org/extlink&oid=6405834&loc=d3e23285-112656

Reference 10: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
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-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21475-112644

Reference 11: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Preferred Stock
-URI http://asc.fasb.org/extlink&oid=6521494

Reference 12: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
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-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21463-112644

Reference 13: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
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-Paragraph 11
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21564-112644

Reference 14: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Accounting Research Bulletin (ARB)
-Number 43
-Section B
-Paragraph 7, 11A
-Chapter 1
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 15: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Accounting Principles Board Opinion (APB)
-Number 12
-Paragraph 10
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 16: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 5
-Paragraph 15
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 17: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph d
-Article 4

Reference 18: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 02
-Paragraph 29, 30, 31
-Article 5

Reference 19: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Staff Accounting Bulletin (SAB)
-Number Topic 4
-Section E

Reference 20: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Article 4

Reference 21: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Staff Accounting Bulletin (SAB)
-Number Topic 4
-Section C

Reference 22: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 129
-Paragraph 2, 3, 4, 5, 6, 7, 8
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 23: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 04
-Article 3

+ Details

Acquisition

6 Months Ended

Jun. 30, 2012

Acquisition [Abstract]

Acquisition

(15) Acquisition

On April 7, 2011, the Company acquired 100% of the stock of Jingle Networks, Inc. (“Jingle”), a provider of mobile voice search performance advertising and technology solutions in North America for the following consideration:

•

Approximately $15.8 million in cash, net of cash acquired, and 1,019,103 shares of the Company’s Class B common stock paid at closing; and

•

Future consideration of (i) $17.6 million, net of certain working capital adjustments, on the first annual anniversary of the closing, and (ii) $18.0 million on the 18th month anniversary of closing, with the future consideration payable in either cash or shares of the Company’s Class B common stock or some combination to be determined by the Company. Any shares issued in payment of the future consideration will be increased by 5%. The future consideration is recorded as current deferred acquisition payments in the balance sheet. In April 2012, the Company paid approximately $16.9 million in cash, net of certain working capital and other adjustments, on the first anniversary of closing.

•

Following the closing, the Company issued 462,247 shares of restricted stock at an aggregate value of approximately $3.3 million to employees of Jingle, subject to vesting for up to four years.

The Company accounted for the Jingle acquisition as a business combination. As a result of the acquisition, the Company added additional sources of mobile distribution to its digital call advertising network. The Company has progressed in its integration of Jingle’s operations, including sales activities, and accordingly, revenues and earnings of the acquired operations are not readily separable.

The fair value of the shares of Class B common stock issued as part of the consideration paid was valued at $7.6 million using the Company’s closing stock price of $7.46 per share at the acquisition date. The fair value of the future consideration payments of $34.7 million was discounted using a rate of approximately 2% based on the Company’s incremental borrowing rate and is recorded on the balance sheet as deferred acquisition payments.

During the three months ended December 31, 2011, the Company recorded approximately $372,000 for the future obligations of a non-cancelable lease and other costs related to the Jingle office in acquisition related costs. The portion related to the non-cancelable lease was based on estimates of vacancy period and sublease income. In March 2012, the Company arranged for the future sublease of the Jingle office space and revised its original estimates which resulted in a $132,000 benefit recorded in acquisition related costs in the condensed consolidated statement of operations. The actual vacancy periods may differ from these estimates, and sublease income, if any, may not materialize. Accordingly, these estimates may be adjusted in future periods.

In connection with the acquisition, the Company acquired federal net operating loss (“NOL”) carryforwards. Where there is a “change in ownership” within the meaning of Section 382 of the Internal Revenue Code, the acquired federal NOL carryforwards are subject to an annual limitation. The Company believes that such an ownership change had occurred at Jingle, and that the utilization of the carryforwards is limited such that the majority of the NOL carryforwards will never be utilized. Accordingly, the Company has not recorded those amounts the Company believes it will not be able to utilize and has not included those NOL carryforwards and research and development credit carryforwards in its deferred tax assets. The Company’s estimate of NOL carryforwards that may be utilized was approximately $7.0 million. A deferred tax asset relating to these NOL carryforwards was recorded during the three months ended December 31, 2011 with a corresponding adjustment to goodwill of approximately $2.4 million.

A summary of the consideration for the acquisition is as follows (in thousands):


Cash	$	16,563
Stock issued		7,603
Future consideration		34,695

Total	$	58,861

The following summarizes the allocation of the fair value of the assets acquired and the liabilities assumed at June 30, 2012 (in thousands):


Cash acquired	$	761
Accounts receivable		4,740
Current assets		2,538
Deferred tax assets		62
Property and equipment		206
Other non-current assets		148
Intangible assets		11,966
Goodwill		47,290

Total assets acquired		67,711
Current liabilities		(5,512	)
Non-current deferred tax liabilities		(3,246	)
Other non-current liabilities		(92	)

Total liabilities assumed		(8,850	)

Net assets acquired	$	58,861

The acquired intangible assets of approximately $12.0 million consist primarily of customer and partner relationships, technology, trademarks and patents which will be amortized over 12 to 36 months (weighted average of 2.4 years) using the straight line method. The goodwill and acquired intangible assets will not be deductible for federal tax purposes.

The following unaudited pro forma financial information summarizes the combined results of operations of the Company and Jingle and is based on the historical results of operations of the Company and Jingle. The pro forma information reflects the results of operations of the Company as if the acquisition of Jingle had taken place on January 1, 2010. The unaudited pro forma financial information for the three and six months ended June 30, 2011 combine the historical results of operations for the Company for the three and six months ended June 30, 2011 and Jingle’s historical results of operations during the pre-acquisition period from April 1, 2011 through April 7, 2011. The unaudited pro forma financial information for the three and six months ended June 30, 2012 is the historical results of operations for the Company for the three and six months ended June 30, 2012. The pro forma information includes adjustments for amortization of intangible assets, intercompany activity and accretion of interest expense related to the future consideration. The unaudited pro forma financial information is provided for information purposes only and is not necessarily indicative of the combined results that would have occurred had the acquisition taken place on the dates indicated, nor is it necessarily indicative of results that may occur in the future.


	Six months ended June 30,					Three months ended June 30,
(in thousands)	2011			2012		2011			2012
Revenue	$	73,621		$	69,495	$	39,131		$	34,013
Net income (loss)		(1,744	)		547		(944	)		702
Net income (loss) applicable to common stockholders		(1,869	)		408		(1,005	)		636

Subsequent Events

6 Months Ended

Jun. 30, 2012

Subsequent Events [Abstract]

Subsequent Events

(16) Subsequent Events

In July 2012, the Company’s board of directors declared a regular quarterly dividend in the amount of $0.02 per share on the Company’s Class A and Class B common stock. The Company will pay these dividends on August 15, 2012 to the holders of record as of the close of business on August 3, 2012. The Company expects to pay approximately $755,000 for these quarterly dividends.

In August 2012, the Company’s board of directors approved an increase to the Company’s quarterly cash dividend on the Company’s Class A and Class B common stock, subject to capital availability, from $0.02 per share to $0.035 per share. The increase in the dividend raises the annual dividend rate to $0.14 per share or $5.3 million. The Company will pay the incremental $0.015 per share dividends on August 31, 2012 to Class A and Class B common stockholders of record as of the close of business on August 16, 2012.

Significant Accounting Policies (Policies)

6 Months Ended

Jun. 30, 2012

Significant Accounting Policies [Abstract]

Deferred Acquisition Payment

Deferred Acquisition Payment

Revenues

Revenues

The following table presents the Company’s revenues, by revenue source, for the periods presented (in thousands):


	Six months ended June 30,				Three months ended June 30,
	2011		2012		2011		2012
Partner and Other Revenue Sources	$	57,061	$	62,535	$	33,320	$	31,091
Proprietary Web site Traffic Sources		10,780		6,960		5,441		2,922

Total Revenue	$	67,841	$	69,495	$	38,761	$	34,013

- Definition

Disclosure of accounting policy for revenue recognition. If the entity has different policies for different types of revenue transactions, the policy for each material type of transaction is generally disclosed. If a sales transaction has multiple element arrangements (for example, delivery of multiple products, services or the rights to use assets) the disclosure may indicate the accounting policy for each unit of accounting as well as how units of accounting are determined and valued. The disclosure may encompass important judgment as to appropriateness of principles related to recognition of revenue. The disclosure also may indicate the entity's treatment of any unearned or deferred revenue that arises from the transaction.

+ References + Details

Revenues (Tables)

6 Months Ended

Jun. 30, 2012

Significant Accounting Policies [Abstract]

Revenues


	Six months ended June 30,				Three months ended June 30,
	2011		2012		2011		2012
Partner and Other Revenue Sources	$	57,061	$	62,535	$	33,320	$	31,091
Proprietary Web site Traffic Sources		10,780		6,960		5,441		2,922

Total Revenue	$	67,841	$	69,495	$	38,761	$	34,013

Stock-Based Compensation Plans (Tables)

6 Months Ended

Jun. 30, 2012

Stock-based Compensation Plans [Abstract]

Stock based compensation expense included in operating expense


	Six months ended June 30,				Three months ended June 30,
	2011		2012		2011		2012
Service costs	$	599	$	758	$	314	$	374
Sales and marketing		639		2,075		420		1,697
Product development		704		603		390		303
General and administrative		5,514		5,288		2,821		2,442

Total stock-based compensation	$	7,456	$	8,724	$	3,945	$	4,816

Income tax benefit related to stock-based compensation included in net income (loss)	$	2,222	$	2,662	$	1,186	$	1,478

Assumptions to estimate the fair value for stock options at grant date


	Six months ended June 30,						Three months ended June 30,
	2011			2012			2011			2012
Expected life (in years)		4.0			4.0-6.25			4.0			4.0-6.25
Risk-free interest rate		1.62	%		0.65	%		1.29	%		0.57	%
Expected volatility		68	%		70	%		69	%		70	%
Expected dividend yield		0.91	%		1.60	%		0.91	%		1.78	%

Summary of stock option activity


	Shares			Weighted average exercise price		Weighted average remaining contractual term (in years)		Aggregate intrinsic value
Balance at December 31, 2011		7,203,784		$	8.24		6.81	$	5,971
Options granted		217,100			4.05
Options forfeited		(453,503	)		7.16
Options expired		(321,527	)		11.52
Options exercised		(6,556	)		4.13

Balance at June 30, 2012		6,639,298		$	8.03		6.56	$	196

Summary of restricted stock awards and restricted stock units


	Shares			Weighted average grant date fair value
Unvested balance at December 31, 2011		4,289,024		$	8.23
Granted		913,250			3.62
Vested		(871,681	)		6.04
Forfeited		(465,653	)		7.70

Unvested balance at June 30, 2012		3,864,940		$	7.66

- Definition

Tabular disclosure of the allocation of equity-based compensation costs to a given line item on the balance sheet and income statement for the period. This may include the reporting line for the costs and the amount capitalized and expensed.

+ References + Details

Net Income (Loss) Per Share (Tables)

6 Months Ended

Jun. 30, 2012

Net Income (Loss) Per Share [Abstract]

Computation of net income (loss) per share basic and diluted


	Six months ended June 30,
	2011					2012
	Class A		Class B			Class A			Class B
Numerator:
Net income (loss)	$	182	$	536		$	(130	)	$	(189	)
Dividends paid to participating securities		—		(125	)		—			(139	)

Net income (loss) applicable to common stockholders	$	182	$	411		$	(130	)	$	(328	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net income (loss) per share		10,117		22,850			9,578			24,190

Basic net income (loss) per share applicable to common stockholders	$	0.02	$	0.02		$	(0.01	)	$	(0.01	)

	Three months ended June 30,
	2011					2012
	Class A		Class B			Class A			Class B
Numerator:
Net income	$	24	$	117		$	94		$	302
Dividends paid to participating securities		—		(61	)		—			(66	)

Net income applicable to common stockholders	$	24	$	56		$	94		$	236
Denominator:
Weighted average number of shares outstanding used to calculate basic net income per share		10,000		23,523			9,570			24,341

Basic net income per share applicable to common stockholders	$	0.00	$	0.00		$	0.01		$	0.01


	Six months ended June 30,
	2011					2012
	Class A		Class B			Class A			Class B
Numerator:
Net income (loss)	$	182	$	536		$	(130	)	$	(189	)
Dividends paid to participating securities		—		(125	)		—			(139	)
Reallocation of net income (loss) for Class A shares as a result of conversion of Class A to Class B shares		—		182			—			(130	)

Net income (loss) applicable to common stockholders	$	182	$	593		$	(130	)	$	(458	)

Denominator:
Weighted average number of shares outstanding used to calculate basic net income (loss) per share		10,117		22,850			9,578			24,190

Weighted average stock options and warrants and common shares subject to repurchase or cancellation		—		1,708			—			—

Conversion of Class A to Class B common shares outstanding		—		10,117			—			9,578

Weighted average number of shares outstanding used to calculate diluted net income (loss) per share		10,117		34,675			9,578			33,768

Diluted net income (loss) per share applicable to common stockholders	$	0.02	$	0.02		$	(0.01	)	$	(0.01	)


	Three months ended June 30,
	2011					2012
	Class A		Class B			Class A		Class B
Numerator:
Net income	$	24	$	117		$	97	$	299
Dividends paid to participating securities		—		(61	)		—		(66	)
Reallocation of net income for Class A shares as a result of conversion of Class A to Class B shares				24					97

Net income applicable to common stockholders	$	24	$	80		$	97	$	330

Denominator:
Weighted average number of shares outstanding used to calculate basic net income per share		10,000		23,523			9,570		24,341

Weighted average stock options and warrants and common shares subject to repurchase or cancellation		—		1,522			—		1,297

Conversion of Class A to Class B common shares outstanding		—		10,000			—		9,570

Weighted average number of shares outstanding used to calculate diluted net income per share		10,000		35,045			9,570		35,208

Diluted net income per share applicable to common stockholders	$	0.00	$	0.00		$	0.01	$	0.01

Concentrations (Tables)

6 Months Ended

Jun. 30, 2012

Concentrations [Abstract]

Schedules of concentration of risk based on consolidated revenue


	Six months ended June 30,						Three months ended June 30,
	2011			2012			2011			2012
Advertiser A		30	%		28	%		29	%		28	%

Schedules of concentration of risk based on accounts receivable


	At December 31, 2011			At June 30, 2012
Advertiser A		37	%		34	%
Advertiser B		*			10	%

*	Less than 10% of accounts receivable.

Segment Reporting and Geographic Information (Tables)

6 Months Ended

Jun. 30, 2012

Segment Reporting and Geographic Information [Abstract]

Revenues by geographic region


	Six months ended June 30,						Three months ended June 30,
	2011			2012			2011			2012
United States		94	%		94	%		94	%		94	%
Canada		5	%		6	%		5	%		5	%
Other countries		*			*			*			*

		100	%		100	%		100	%		100	%

*	Less than 1% of revenue.

Property and Equipment (Tables)

6 Months Ended

Jun. 30, 2012

Property and Equipment [Abstract]

Property and Equipment


	At December 31, 2011			At June 30, 2012
Computer and other related equipment	$	13,671		$	14,781
Purchased and internally developed software		6,667			7,151
Furniture and fixtures		1,229			1,231
Leasehold improvements		1,805			1,805

	$	23,372		$	24,968
Less: accumulated depreciation and amortization		(17,185	)		(18,708	)

Property and equipment, net	$	6,187		$	6,260

Commitments (Tables)

6 Months Ended

Jun. 30, 2012

Commitments [Abstract]

Commitments


(in thousands)	Facilities operating leases		Other contractual obligations		Total
2012	$	1,102	$	2,220	$	3,322
2013		2,235		1,876		4,111
2014		2,288		1,126		3,414
2015		2,226		639		2,865
2016		2,266		447		2,713
2017 and after		2,910		—		2,910

Total minimum payments	$	13,027	$	6,308	$	19,335

Intangible Assets from Acquisitions (Tables)

6 Months Ended

Jun. 30, 2012

Intangible Assets from Acquisitions [Abstract]

Intangible Assets from Acquisitions


	As of December 31, 2011
	Gross Carrying Amount		Accumulated Amortization(1)			Net
Advertiser relationship	$	3,070	$	(897	)	$	2,173
Patents		318		(232	)		86
Distribution partner relationship		4,830		(1,177	)		3,653
Non-compete agreements		58		(43	)		15
Trademarks/domains		40,539		(40,130	)		409
Acquired technology		2,760		(1,008	)		1,752

	$	51,575	$	(43,487	)	$	8,088


	As of June 30, 2012
	Gross Carrying Amount		Accumulated Amortization(1)			Net
Advertiser relationship	$	3,070	$	(1,511	)	$	1,559
Distribution partner relationship		4,830		(1,982	)		2,848
Acquired technology		2,760		(1,698	)		1,062

	$	10,660	$	(5,191	)	$	5,469

(1)	Excludes the original cost and accumulated amortization of fully-amortized intangible assets which were $42.6 million and $82.2 million at December 31, 2011 and June 30, 2012, respectively.

Goodwill (Tables)

6 Months Ended

Jun. 30, 2012

Goodwill Disclosure [Abstract]

Changes in the carrying amount of goodwill


Balance as of December 31, 2011	$	82,644
Jingle acquisition		(53	)
Other		(19	)

Balance as of June 30, 2012	$	82,572

- Definition

Tabular disclosure of goodwill by reportable segment and in total which includes a rollforward schedule.

+ References + Details

Intangible and other assets, net (Tables)

6 Months Ended

Jun. 30, 2012

Intangible and other assets, net [Abstract]

Intangible and other assets, net


	At December 31, 2011			At June 30, 2012
Internet domain names	$	15,256		$	14,853
Less accumulated amortization		(14,535	)		(14,438	)

Internet domain names, net		721			415
Registration fees, net		1,142			464
Other		328			306

Total intangibles and other assets, net	$	2,191		$	1,185

Acquisitions (Tables)

6 Months Ended

Jun. 30, 2012

Acquisition [Abstract]

Summary of consideration for acquisition


Cash	$	16,563
Stock issued		7,603
Future consideration		34,695

Total	$	58,861

Summary of allocation of fair value of assets acquired and liabilities assumed


Cash acquired	$	761
Accounts receivable		4,740
Current assets		2,538
Deferred tax assets		62
Property and equipment		206
Other non-current assets		148
Intangible assets		11,966
Goodwill		47,290

Total assets acquired		67,711
Current liabilities		(5,512	)
Non-current deferred tax liabilities		(3,246	)
Other non-current liabilities		(92	)

Total liabilities assumed		(8,850	)

Net assets acquired	$	58,861

Unaudited pro forma information


	Six months ended June 30,					Three months ended June 30,
(in thousands)	2011			2012		2011			2012
Revenue	$	73,621		$	69,495	$	39,131		$	34,013
Net income (loss)		(1,744	)		547		(944	)		702
Net income (loss) applicable to common stockholders		(1,869	)		408		(1,005	)		636

- Definition

Tabular disclosure of pro forma results of operations for a material business acquisition or series of individually immaterial business acquisitions that are material in the aggregate.

+ References + Details

Significant Accounting Policies (Details) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Revenues by revenue sources
Revenues	$ 34,013	$ 38,761	$ 69,495	$ 67,841
Partner and Other Revenue Sources [Member]
Revenues by revenue sources
Revenues	31,091	33,320	62,535	57,061
Proprietary Web site Traffic Sources [Member]
Revenues by revenue sources
Revenues	$ 2,922	$ 5,441	$ 6,960	$ 10,780

Significant Accounting Policies (Details Textual)	Jun. 30, 2012
Significant Accounting Policies (Textual) [Abstract]
Common stock in deferred acquisition payment	5.00%

Stock-Based Compensation Plans (Details) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Stock based compensation expense included in operating expense
Total stock-based compensation	$ 4,816	$ 3,945	$ 8,724	$ 7,456
Income tax benefit related to stock-based compensation included in net income (loss)	1,478	1,186	2,662	2,222
Service costs [Member]
Stock based compensation expense included in operating expense
Total stock-based compensation	374	314	758	599
Sales and marketing [Member]
Stock based compensation expense included in operating expense
Total stock-based compensation	1,697	420	2,075	639
Product development [Member]
Stock based compensation expense included in operating expense
Total stock-based compensation	303	390	603	704
General and administrative [Member]
Stock based compensation expense included in operating expense
Total stock-based compensation	$ 2,442	$ 2,821	$ 5,288	$ 5,514

- Definition

Represents the expense recognized during the period arising from equity-based compensation arrangements (for example, shares of stock, unit, stock options or other equity instruments) with employees, directors and certain consultants qualifying for treatment as employees.

+ References + Details

Stock-Based Compensation Plans (Details 1)	3 Months Ended		6 Months Ended
Stock-Based Compensation Plans (Details 1)	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Weighted average assumptions
Expected life (in years)		4 years		4 years
Risk-free interest rate	0.57%	1.29%	0.65%	1.62%
Expected volatility	70.00%	69.00%	70.00%	68.00%
Expected dividend yield	1.78%	0.91%	1.60%	0.91%
Minimum [Member]
Weighted average assumptions
Expected life (in years)	4 years		4 years
Maximum [Member]
Weighted average assumptions
Expected life (in years)	6 years 3 months		6 years 3 months

Stock-Based Compensation Plans (Details 2) - USD ($) $ / shares in Units, $ in Thousands	6 Months Ended	12 Months Ended
	Jun. 30, 2012	Dec. 31, 2011
Summary of stock option activity
Balance at December 31, 2011, Shares	7,203,784
Beginning Balance, Weighted average exercise price	$ 8.24
Options granted, Shares	217,100
Options forfeited, Shares	(453,503)
Options expired, Shares	(321,527)
Options exercised, Shares	(6,556)
Balance at June 30, 2012 , Shares	6,639,298	7,203,784
Ending Balance, Weighted average exercise price	$ 8.03	$ 8.24
Options granted, Weighted average exercise price	4.05
Options forfeited, Weighted average exercise price	7.16
Options expired, Weighted average exercise price	11.52
Options exercised, Weighted average exercise price	$ 4.13
Weighted average remaining contractual term (in years)	6 years 6 months 22 days	6 years 9 months 22 days
Aggregate intrinsic value	$ 196	$ 5,971

Stock-Based Compensation Plans (Details 3) - Restricted stock [Member]	6 Months Ended
	Jun. 30, 2012 $ / shares shares
Summary of restricted stock awards and restricted stock units
Unvested balance at December 31, 2011, Shares \| shares	4,289,024
Granted, Shares \| shares	913,250
Vested, Shares \| shares	(871,681)
Forfeited, Shares \| shares	(465,653)
Unvested balance at June 30, 2012, Shares \| shares	3,864,940
Unvested balance at December 31, 2011, Weighted average grant date fair value \| $ / shares	$ 8.23
Granted, Weighted average grant date fair value \| $ / shares	3.62
Vested, Weighted average grant date fair value \| $ / shares	6.04
Forfeited, Weighted average grant date fair value \| $ / shares	7.70
Unvested balance at June 30, 2012, Weighted average grant date fair value \| $ / shares	$ 7.66

Stock-Based Compensation Plans (Details Textual) - shares	3 Months Ended	6 Months Ended
	Jun. 30, 2012	Jun. 30, 2012	Jun. 30, 2011
Restricted stock units [Member]
Stock Based Compensation Plans (Additional Textual) [Abstract]
Granted, Shares		0	0
Separation Agreement [Member]
Stock Based Compensation Plans (Additional Textual) [Abstract]
Vesting of restricted shares	195,000

Net Income (Loss) Per Share (Details) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Numerator:
Net income (loss)	$ 396	$ 141	$ (319)	$ 718
Dividends paid to participating securities	$ 66	$ (61)	$ (139)	$ (125)
Denominator:
Basic net income (loss) per share applicable to common stockholders	$ 0.01	$ 0.00	$ (0.01)	$ 0.02
Diluted net income (loss) per share applicable to common stockholders	$ 0.01	$ 0.00	$ (0.01)	$ 0.02
Class A [Member]
Numerator:
Net income (loss)	$ 94	$ 24	$ (130)	$ 182
Net income (loss) applicable to common stockholders, basic	94	24	(130)	182
Net income (loss) applicable to common stockholders, diluted	$ 97	$ 24	$ (130)	$ 182
Denominator:
Weighted average number of shares outstanding used to calculate basic net income (loss) per share	9,570	10,000	9,578	10,117
Weighted average number of shares outstanding used to calculate diluted net income (loss) per share	9,570	10,000	9,578	10,117
Basic net income (loss) per share applicable to common stockholders	$ 0.01	$ 0.00	$ (0.01)	$ 0.02
Diluted net income (loss) per share applicable to common stockholders	$ 0.01	$ 0.00	$ (0.01)	$ 0.02
Class B [Member]
Numerator:
Net income (loss)	$ 302	$ 117	$ (189)	$ 536
Dividends paid to participating securities	(66)	(61)	(139)	(125)
Reallocation of net income (loss) for Class A shares as a result of conversion of Class A to Class B shares	97	24	(130)	182
Net income (loss) applicable to common stockholders, basic	236	56	(328)	411
Net income (loss) applicable to common stockholders, diluted	$ 330	$ 80	$ (458)	$ 593
Denominator:
Weighted average number of shares outstanding used to calculate basic net income (loss) per share	24,341	23,523	24,190	22,850
Weighted average stock options and warrants and common shares subject to repurchase or cancellation	1,297	1,522		1,708
Conversion of Class A to Class B common shares outstanding	9,570	10,000	9,578	10,117
Weighted average number of shares outstanding used to calculate diluted net income (loss) per share	35,208	35,045	33,768	34,675
Basic net income (loss) per share applicable to common stockholders	$ 0.01	$ 0.00	$ (0.01)	$ 0.02
Diluted net income (loss) per share applicable to common stockholders	$ 0.01	$ 0.00	$ (0.01)	$ 0.02

Net Income (Loss) Per Share (Details Textual) - shares shares in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Class B [Member]
Antidilutive Securities (Textual) [Abstract]
Anti-dilutive shares	2,719	3,456	3,616	3,456
Stock options [Member] \| Class B [Member]
Antidilutive Securities (Textual) [Abstract]
Anti-dilutive shares	6,351	3,628	6,639	3,595
Restricted stock units [Member]
Antidilutive Securities (Textual) [Abstract]
Anti-dilutive shares	153	221	249	221
Class B common stock issued in lieu of cash for the deferred payments to acquisition [Member]
Antidilutive Securities (Textual) [Abstract]
Anti-dilutive shares	5,235	4,214	5,235	4,214

- Definition

Securities (including those issuable pursuant to contingent stock agreements) that could potentially dilute basic earnings per share (EPS) or earnings per unit (EPU) in the future that were not included in the computation of diluted EPS or EPU because to do so would increase EPS or EPU amounts or decrease loss per share or unit amounts for the period presented.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Antidilution
-URI http://asc.fasb.org/extlink&oid=6505113

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Diluted Earnings Per Share
-URI http://asc.fasb.org/extlink&oid=6510752

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Contingent Stock Agreement
-URI http://asc.fasb.org/extlink&oid=6508534

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 260
-SubTopic 10
-Section 50
-Paragraph 1
-Subparagraph (c)
-URI http://asc.fasb.org/extlink&oid=6371337&loc=d3e3550-109257

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 128
-Paragraph 40
-Subparagraph c
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 128
-Paragraph 13, 14
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Emerging Issues Task Force (EITF)
-Number 07-4
-Paragraph 4
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 128
-Paragraph 171
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Concentrations (Details)	3 Months Ended		6 Months Ended
Concentrations (Details)	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Advertiser A [Member]
Schedules of concentration of risk based on revenue
Concentration Risk, Percentage	28.00%	29.00%	28.00%	30.00%

Concentrations (Details 1)	3 Months Ended		6 Months Ended		12 Months Ended
Concentrations (Details 1)	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011	Dec. 31, 2011
Advertiser A [Member]
Schedules of concentration of risk based on accounts receivable
Concentration Risk, Percentage	28.00%	29.00%	28.00%	30.00%
Advertiser A [Member] \| Accounts Receivable [Member]
Schedules of concentration of risk based on accounts receivable
Concentration Risk, Percentage			34.00%		37.00%
Advertiser B [Member] \| Accounts Receivable [Member]
Schedules of concentration of risk based on accounts receivable
Concentration Risk, Percentage			10.00%
Advertiser B [Member] \| Accounts Receivable [Member] \| Maximum [Member]
Schedules of concentration of risk based on accounts receivable
Concentration Risk, Percentage					10.00%

Concentrations (Details Textual)	6 Months Ended
Concentrations (Details Textual)	Jun. 30, 2012 Partner Institution	Jun. 30, 2011 Partner
Concentrations (Textual) [Abstract]
Concentration Risk, Percentage	0.10
Number of financial institution \| Institution	1
Number of distribution partners \| Partner	0	0
Percentage of revenue as criteria for major distribution partners	10.00%
Accounts receivable major customer percentage	10.00%

Segment Reporting and Geographic Information (Details)	3 Months Ended		6 Months Ended
Segment Reporting and Geographic Information (Details)	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Revenue by geographic region
Revenue by geographic region	100.00%	100.00%	100.00%	100.00%
United States [Member]
Revenue by geographic region
Revenue by geographic region	94.00%	94.00%	94.00%	94.00%
Canada [Member]
Revenue by geographic region
Revenue by geographic region	5.00%	5.00%	6.00%	5.00%
Other countries [Member] \| Maximum [Member]
Revenue by geographic region
Revenue by geographic region	1.00%	1.00%	1.00%	1.00%

Segment Reporting and Geographic Information (Details Textual)	6 Months Ended
	Jun. 30, 2012
Segment reporting and geographic information (Textual) [Abstract]
Percentage of revenue in other countries	1.00%

Property and Equipment (Details) - USD ($) $ in Thousands	Jun. 30, 2012	Dec. 31, 2011
Property and Equipment
Property and equipment, gross	$ 24,968	$ 23,372
Less: accumulated depreciation and amortization	(18,708)	(17,185)
Property and equipment, net	6,260	6,187
Computer and other related equipment [Member]
Property and Equipment
Property and equipment, gross	14,781	13,671
Purchased and internally developed software [Member]
Property and Equipment
Property and equipment, gross	7,151	6,667
Furniture and fixtures [Member]
Property and Equipment
Property and equipment, gross	1,231	1,229
Leasehold Improvements [Member]
Property and Equipment
Property and equipment, gross	$ 1,805	$ 1,805

- Definition

The cumulative amount of depreciation, depletion and amortization (related to property, plant and equipment, but not including land) that has been recognized in the income statement.

+ References + Details

Property and Equipment (Details Textual) - USD ($)	3 Months Ended		6 Months Ended
Property and Equipment (Details Textual) - USD ($)	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Property and Equipment (Textual) [Abstract]
Depreciation and amortization expense	$ 761,000	$ 706,000	$ 1,500,000	$ 1,400,000

Commitments (Details) $ in Thousands	Jun. 30, 2012 USD ($)
Commitments
Facilities operating leases 2012	$ 1,102
Facilities operating leases 2013	2,235
Facilities operating leases 2014	2,288
Facilities operating leases 2015	2,226
Facilities operating leases 2016	2,266
Facilities operating leases 2017 and after	2,910
Facilities operating leases Total minimum payments	13,027
Other contractual obligations 2012	2,220
Other contractual obligations 2013	1,876
Other contractual obligations 2014	1,126
Other contractual obligations 2015	639
Other contractual obligations 2016	447
Other contractual obligations, Total minimum payments	6,308
Total 2012	3,322
Total 2013	4,111
Total 2014	3,414
Total 2015	2,865
Total 2016	2,713
Total 2017 and after	2,910
Total minimum payments	$ 19,335

Commitments (Details Textual) - USD ($)	3 Months Ended		6 Months Ended
Commitments (Details Textual) - USD ($)	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Commitments (Textual) [Abstract]
Rent expense	$ 519,000	$ 547,000	$ 1,000,000	$ 1,000,000
Expiration of operating lease agreements			through 2018
Expiration of other contractual obligations			through 2016

Credit Agreement (Details) - USD ($) $ in Thousands	Jun. 30, 2012	Jun. 30, 2011
Credit Agreement (Textual) [Abstract]
Secured revolving credit facility	$ 30,000
Borrowing under credit agreement	$ 0	$ 0

Contingencies and Taxes (Details)	3 Months Ended
Contingencies and Taxes (Details)	Mar. 31, 2011 USD ($)
Contingencies and Taxes (Textual) [Abstract]
Contingencies gross taxes	$ 285,000
Contingencies tax benefits	$ 181,000

- Definition

The sum of the current income tax expense or benefit and the deferred income tax expense or benefit pertaining to pretax Income or Loss from continuing operations; income tax expense or benefit may include interest and penalties on tax uncertainties based on the entity's accounting policy.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 9
-Subparagraph (a),(b)
-URI http://asc.fasb.org/extlink&oid=6907707&loc=d3e32639-109319

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 45
-Paragraph 25
-URI http://asc.fasb.org/extlink&oid=21917399&loc=d3e32247-109318

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(h))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 10
-URI http://asc.fasb.org/extlink&oid=6907707&loc=d3e32672-109319

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 109
-Paragraph 45, 46
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph h
-Article 4

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name FASB Interpretation (FIN)
-Number 48
-Paragraph 15, 16, 19
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Intangible Assets from Acquisitions (Details) - USD ($) $ in Thousands	Jun. 30, 2012	Dec. 31, 2011
Intangible assets from acquisitions components
Gross Carrying Amount	$ 10,660	$ 51,575
Less accumulated amortization	(5,191)	(43,487)
Net	5,469	8,088
Advertiser relationship [Member]
Intangible assets from acquisitions components
Gross Carrying Amount	3,070	3,070
Less accumulated amortization	(1,511)	(897)
Net	1,559	2,173
Patents [Member]
Intangible assets from acquisitions components
Gross Carrying Amount		318
Less accumulated amortization		(232)
Net		86
Distribution partner relationship [Member]
Intangible assets from acquisitions components
Gross Carrying Amount	4,830	4,830
Less accumulated amortization	(1,982)	(1,177)
Net	2,848	3,653
Non-compete Agreements [Member]
Intangible assets from acquisitions components
Gross Carrying Amount		58
Less accumulated amortization		(43)
Net		15
Trademarks/domains [Member]
Intangible assets from acquisitions components
Gross Carrying Amount		40,539
Less accumulated amortization		(40,130)
Net		409
Acquired technology [Member]
Intangible assets from acquisitions components
Gross Carrying Amount	2,760	2,760
Less accumulated amortization	(1,698)	(1,008)
Net	$ 1,062	$ 1,752

Intangible Assets from Acquisitions (Details Textual) - USD ($) $ in Millions	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011	Dec. 31, 2011
Intangible assets from acquisitions (Textual) [Abstract]
Original cost and accumulated amortization of fully amortized intangible assets	$ 82.2		$ 82.2		$ 42.6
Amortization expense for intangible assets	1.1	$ 1.6	2.6	$ 2.1
Estimated amortization expense, remainder of 2012	2.1		2.1
Estimated amortization expense, 2013	2.9		2.9
Estimated amortization expense, 2014	433,000.0		433,000.0
Estimated amortization expense, thereafter	$ 0.0		$ 0.0
Period estimated for amortization expense			next five years

Goodwill (Details) $ in Thousands	6 Months Ended
Goodwill (Details) $ in Thousands	Jun. 30, 2012 USD ($)
Changes in the carrying amount of goodwill
Balance as of December 31, 2011	$ 82,644
Jingle acquisition	(53)
Other	(19)
Balance as of June 30, 2012	$ 82,572

- Definition

Carrying amount as of the balance sheet date, which is the cumulative amount paid and (if applicable) the fair value of any noncontrolling interest in the acquiree, adjusted for any amortization recognized prior to the adoption of any changes in generally accepted accounting principles (as applicable) and for any impairment charges, in excess of the fair value of net assets acquired in one or more business combination transactions.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 350
-SubTopic 20
-Section 50
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=14024403&loc=d3e13816-109267

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 350
-SubTopic 20
-Section 45
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=6388280&loc=d3e13770-109266

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 142
-Paragraph 45
-Subparagraph e
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 142
-Paragraph 43
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
-Paragraph 72
-Subparagraph d
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 142
-Paragraph 45
-Subparagraph e
-Clause 1
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
-Paragraph 68
-Subparagraph l
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
-Paragraph 34
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

Intangible and other assets, net (Details) - USD ($) $ in Thousands	Jun. 30, 2012	Dec. 31, 2011
Intangible and other assets, net
Internet domain names	$ 14,853	$ 15,256
Less accumulated amortization	(14,438)	(14,535)
Internet domain names, net	415	721
Registration fees, net	464	1,142
Other	306	328
Total intangibles and other assets, net	$ 1,185	$ 2,191

Intangible and other assets, net (Details Textual) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Internet Domain Names (Textual) [Abstract]
Cost incurred to renew or extend term for domain names	$ 146,000		$ 2,200,000
Amortization expense for internet domains	108,000	$ 283,000	367,000	$ 612,000
Estimated amortization expense based on current amount of domains, remainder of 2012	190,000		190,000
Estimated amortization expense based on current amount of domains, 2013	184,000		184,000
Estimated amortization expense based on current amount of domains, 2014	40,000		40,000
Estimated amortization expense based on current amount of domains, thereafter	$ 0		$ 0
Weighted average renewal period for registration fees			1 year

Common Stock (Details) - USD ($) $ / shares in Units, $ in Thousands	1 Months Ended	6 Months Ended
	May 15, 2012	Jun. 30, 2012	Jun. 30, 2011	Nov. 30, 2006
Common stock (Textual) [Abstract]
Common stock dividend payments	$ 743,000	$ 1,488	$ 1,455
Treasury stock shares retired		652,000
Excess of purchase price over par value		$ 1,700
Class A [Member]
Common Stock (Additional Textual) [Abstract]
Dividend payable per share	$ 0.02
Class B [Member]
Common Stock (Additional Textual) [Abstract]
Number of additional shares authorized to be repurchased				13,000,000
Number of shares repurchased		284,000
Shares repurchased, value		$ 1,300
Shares repurchased, average stock price per share		$ 4.44
Dividend payable per share	$ 0.02

Acquisition (Details) - USD ($) $ in Thousands	Jun. 30, 2012	Apr. 07, 2011
Summary of consideration for acquisition
Cash		$ 16,563
Stock issued	$ 7,600	7,603
Future consideration		34,695
Total		$ 58,861

- Definition

The acquisition-date fair value of the equity interests of the acquirer, including the number of instruments or interests issued or issuable in consideration for the business combination.

+ References + Details

Acquisition (Details 1) $ in Thousands	Jun. 30, 2012 USD ($)
Summary of allocation of fair value of assets acquired and liabilities assumed
Intangible assets	$ 12,000
Jingle Networks, Inc [Member]
Summary of allocation of fair value of assets acquired and liabilities assumed
Cash acquired	761
Accounts receivable	4,740
Current assets	2,538
Deferred tax assets	62
Property and equipment	206
Other non-current assets	148
Intangible assets	11,966
Goodwill	47,290
Total assets acquired	67,711
Current liabilities	(5,512)
Non-current deferred tax liabilities	(3,246)
Other non-current liabilities	(92)
Total liabilities assumed	(8,850)
Net assets acquired	$ 58,861

Acquisition (Details 2) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
Acquisition (Details 2) - USD ($) $ in Thousands	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011
Unaudited pro forma information
Revenue	$ 34,013	$ 39,131	$ 69,495	$ 73,621
Net income (loss)	702	(944)	547	(1,744)
Net income (loss) applicable to common stockholders	$ 636	$ (1,005)	$ 408	$ (1,869)

Acquisition (Details Textual) - USD ($)	1 Months Ended			3 Months Ended	6 Months Ended
Acquisition (Details Textual) - USD ($)	Apr. 30, 2012	Mar. 31, 2012	Apr. 30, 2011	Dec. 31, 2011	Jun. 30, 2012	Apr. 07, 2011
Business Acquisition [Line Items]
Fair value of shares issued					$ 7,600,000	$ 7,603,000
Business acquisition, share price					$ 7.46
Cash, net of cash acquired						$ 15,800,000
Fair value of future consideration					$ 34,700,000
Acquisition (Textual) [Abstract]
Percentage of stock acquired						100.00%
Future consideration, net of working capital adjustments						$ 17,600,000
Future consideration payable, cash or share						$ 18,000,000
Increase in deferred consideration for share payment						5.00%
Cash paid, net of working capital and other adjustments	$ 16,900,000
Business acquisition, discounted rate of company's incremental borrowing					2.00%
Business acquisition future obligation of non-cancelable lease and other costs				$ 372,000
Acquisition related costs		$ 132,000
Business acquisition, estimation of net operating loss carryforwards					$ 7,000,000
Business acquisition, adjustment to goodwill				$ 2,400,000
Intangible assets from acquisitions, Net					$ 12,000,000
Weighted average life of intangible assets					2 years 4 months 24 days
Jingle Networks, Inc [Member]
Business Acquisition [Line Items]
Business acquisition share based compensation, vesting period	4 years
Acquisition (Textual) [Abstract]
Intangible assets from acquisitions, Net					$ 11,966,000
Maximum [Member]
Business Acquisition [Line Items]
Business acquisition, period of amortization of intangible assets					36 months
Minimum [Member]
Business Acquisition [Line Items]
Business acquisition, period of amortization of intangible assets					12 months
Restricted stock [Member]
Business Acquisition [Line Items]
Business acquisition, restricted shares issued					913,250
Restricted stock [Member] \| Jingle Networks, Inc [Member]
Business Acquisition [Line Items]
Business acquisition, restricted shares issued	462,247
Business acquisition share based compensation, amount paid						$ 3,300,000
Class B [Member]
Business Acquisition [Line Items]
Business acquisition, shares issued at acquisition			1,019,103

Subsequent Events (Details) - USD ($)	1 Months Ended	6 Months Ended
Subsequent Events (Details) - USD ($)	Jul. 31, 2012	Jun. 30, 2012
Dividend Declared [Member]
Subsequent Events (Textual) [Abstract]
Dividends payable, amount per share	$ 0.02	$ 0.035
Dividends payable	$ 755,000
Subsequent Event [Member]
Subsequent Events (Textual) [Abstract]
Increase in dividend payable rate		$ 0.14
Increase in dividend payable amount		$ 5,300,000
Company incremental dividends		$ 0.015