0001564590-21-043966 | 10-Q | XBRL Viewer

Stockholders' Equity

6 Months Ended

Jun. 30, 2021

Disclosure Of Compensation Related Costs Sharebased Payments [Abstract]

(6) Stockholder’s Equity

Common Stock

In November 2014, the Company’s board of directors authorized a share repurchase program (the “2014 Repurchase Program”), which supersedes and replaces any prior repurchase programs. Under the 2014 Repurchase Program, the Company is authorized to repurchase up to 3 million shares of the Company’s Class B common stock in the aggregate through open market and privately negotiated transactions, at such times and in such amounts as the Company deems appropriate. Repurchases may also be made under a Rule 10b5-1 plan, which would permit shares to be repurchased when the Company might otherwise be precluded from doing so under insider trading laws. The timing and actual number of shares repurchased will depend on a variety of factors including price, corporate and regulatory requirements, capital availability, and other market conditions. The 2014 Repurchase Program does not have an expiration date and may be expanded, limited or terminated at any time without prior notice. During the six months ended June 30, 2020 and 2021, the Company did not repurchase any Class B common stock.

Stock-based Compensation Plans

The Company grants stock-based awards, including stock options, restricted stock awards, and restricted stock units. The Company measures stock-based compensation cost at the grant date based on the fair value of the award and recognizes it as expense over the vesting or service period, as applicable, of the stock-based award using the straight-line method. The Company accounts for forfeitures as they occur.

Stock-based compensation expense was included in the following operating expense categories as follows (in thousands):

	Six Months Ended June 30,				Three Months Ended June 30,
	2020		2021		2020		2021
Service costs	$	22	$	11	$	6	$	3
Sales and marketing		511		450		250		221
Product development		171		185		90		88
General and administrative		1,103		753		499		343
Total stock-based compensation	$	1,807	$	1,399	$	845	$	655

The Company uses the Black-Scholes option pricing model to estimate the per share fair value of stock option grants with time-based vesting. The Black-Scholes model relies on a number of key assumptions to calculate estimated fair values. For the three and six months ended June 30, 2020 and 2021 the expected life of each award granted was determined based on historical experience with similar awards, giving consideration to contractual terms, anticipated exercise patterns, vesting schedules and expirations. Expected volatility is based on historical volatility levels of the Company’s Class B common stock and the expected volatility of companies in similar industries that have similar vesting and contractual terms. The risk-free interest rate is based on the implied yield currently available on U.S. Treasury issues with terms approximately equal to the expected life of the option.

The following weighted average assumptions were used in determining the fair value of time-vested stock option grants for the periods presented:

	Six Months Ended June 30,		Three Months Ended June 30,
	2020	2021	2020			2021
Expected life (in years)	4.0 - 6.25	4.0 - 6.25	4.0			4.0
Risk-free interest rate	0.17%-1.22%	0.64%-1.16%		0.17	%		0.68	%
Expected volatility	46%-53%	50%-57%		53	%		57	%

Stock option activity during the six months ended June 30, 2021 is summarized as follows:

	Shares (in thousands)			Weighted average exercise price		Weighted average remaining contractual term (in years)
Balance at December 31, 2020		3,460		$	3.82		6.50
Options granted		297			2.12
Options forfeited		(57	)		3.46
Options expired		(100	)		5.84
Options exercised		(19	)		2.63
Balance at June 30, 2021		3,581		$	3.63		6.28

Restricted stock awards and restricted stock unit activity during the six months ended June 30, 2021 is summarized as follows:

	Shares/ Units (in thousands)			Weighted average grant date fair value
Unvested balance at December 31, 2020		1,632		$	3.18
Granted		172			2.01
Vested		(141	)		3.31
Forfeited		(186	)		2.78
Unvested balance at June 30, 2021		1,477		$	3.08

Identifiable Intangible Assets from Acquisitions - Additional Information (Detail) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020	Dec. 31, 2020	Mar. 31, 2020
Finite Lived Intangible Assets [Line Items]
Pre-tax non-cash impairment totaling	$ 4,959,000		$ 4,959,000		$ 4,959,000	$ 5,000,000.0
Amortization of intangible assets from acquisitions	1,378,000	$ 1,206,000	2,559,000	$ 2,969,000
Estimated amortization expense in 2021	2,000,000.0		2,000,000.0
Estimated amortization expense in 2022	2,100,000		2,100,000
Estimated amortization expense in 2023	2,000,000.0		2,000,000.0
Estimated amortization expense in 2024	602,000		602,000
Customer Relationships
Finite Lived Intangible Assets [Line Items]
Pre-tax non-cash impairment totaling	3,430,000		$ 3,430,000		3,430,000
Weighted average useful life			5 years
Technologies
Finite Lived Intangible Assets [Line Items]
Pre-tax non-cash impairment totaling	1,062,000		$ 1,062,000		1,062,000
Weighted average useful life			3 years
Tradenames
Finite Lived Intangible Assets [Line Items]
Pre-tax non-cash impairment totaling	121,000		$ 121,000		121,000
Weighted average useful life			2 years
Non-compete Agreements
Finite Lived Intangible Assets [Line Items]
Pre-tax non-cash impairment totaling	$ 346,000		$ 346,000		$ 346,000
Non-compete Agreements \| Minimum
Finite Lived Intangible Assets [Line Items]
Weighted average useful life			1 year
Non-compete Agreements \| Maximum
Finite Lived Intangible Assets [Line Items]
Weighted average useful life			2 years

Segment Reporting and Geographic Information (Tables)

6 Months Ended

Jun. 30, 2021

Segment Reporting [Abstract]

Revenues by Geographic Region

Revenues by geographic region are as follows (in percentages):

	Six Months Ended June 30,						Three Months Ended June 30,
	2020			2021			2020			2021
United States		97	%		98	%		98	%		98	%
Canada		2	%		2	%		2	%		2	%
Other countries		1	%	*				0	%	*
		100	%		100	%		100	%		100	%

*	Less than 1% of revenue.

Concentrations (Tables)

6 Months Ended

Jun. 30, 2021

Risks And Uncertainties [Abstract]

Schedules of Concentration of Risk, by Risk Factor

The Company has one customer that represents more than 10% of consolidated accounts receivable. The outstanding receivable balance for this customer is as follows (in percentages):

At December 31,

2020

At June 30,

2021

Customer A

Consolidated Statements of Stockholders' Equity - USD ($) $ in Thousands	Total	Class A	Class A Common Stock	Class B	Class B Common Stock	Additional Paid-in Capital	Retained Earnings
Beginning Balance at Dec. 31, 2019	$ 99,838		$ 49		$ 396	$ 359,633	$ (260,240)
Beginning Balance (in shares) at Dec. 31, 2019			4,661,000		39,610,000
Issuance of common stock upon exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net	8				$ 2	6
Issuance of common stock from exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net (in shares)					158,000
Stock compensation from options and restricted stock, net of forfeitures	1,057					1,057
Net loss	(24,875)						(24,875)
Ending Balance at Mar. 31, 2020	76,028		$ 49		$ 398	360,696	(285,115)
Ending Balance (in shares) at Mar. 31, 2020			4,661,000		39,768,000
Issuance of common stock upon exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net	20				$ 1	19
Issuance of common stock from exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net (in shares)					124,000
Stock compensation from options and restricted stock, net of forfeitures	907					907
Net loss	(4,508)						(4,508)
Ending Balance at Jun. 30, 2020	72,447		$ 49		$ 399	361,622	(289,623)
Ending Balance (in shares) at Jun. 30, 2020			4,661,000		39,892,000
Beginning Balance at Dec. 31, 2020	52,688		$ 49		$ 365	350,960	(298,686)
Beginning Balance (in shares) at Dec. 31, 2020		4,661,000	4,661,000	36,462,000	36,462,000
Issuance of common stock upon exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net	32				$ 2	30
Issuance of common stock from exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net (in shares)					223,000
Stock compensation from options and restricted stock, net of forfeitures	744					744
Net loss	(5,332)						(5,332)
Ending Balance at Mar. 31, 2021	48,132		$ 49		$ 367	351,734	(304,018)
Ending Balance (in shares) at Mar. 31, 2021			4,661,000		36,685,000
Issuance of common stock upon exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net	67					67
Issuance of common stock from exercise of options, issuance and vesting of restricted stock and under employee stock purchase plan, net (in shares)					56,000
Stock compensation from options and restricted stock, net of forfeitures	655					655
Net loss	(333)						(333)
Ending Balance at Jun. 30, 2021	$ 48,521		$ 49		$ 367	$ 352,456	$ (304,351)
Ending Balance (in shares) at Jun. 30, 2021		4,661,000	4,661,000	36,741,000	36,741,000

- Definition

The portion of profit or loss for the period, net of income taxes, which is attributable to the parent.

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+ Details

- Definition

Total of all stockholders' equity (deficit) items, net of receivables from officers, directors, owners, and affiliates of the entity which are attributable to the parent. The amount of the economic entity's stockholders' equity attributable to the parent excludes the amount of stockholders' equity which is allocable to that ownership interest in subsidiary equity which is not attributable to the parent (noncontrolling interest, minority interest). This excludes temporary equity and is sometimes called permanent equity.

+ References + Details

Revenue Recognition

6 Months Ended

Jun. 30, 2021

Revenue From Contract With Customer [Abstract]

Revenue Recognition

(2) Revenue Recognition

We generate the majority of our revenues from core analytics and solutions services. Customers typically receive the benefit of the Company’s services as they are performed and substantially all the Company’s revenue is recognized over time as the services are performed.

Revenue is recognized when a customer obtains control of services in an amount that reflects the consideration the Company expects to receive in exchange for those services. The Company measures revenue based on the consideration specified in the customer arrangement, and revenue is recognized when the performance obligations in the customer arrangement are satisfied. A performance obligation is a promise in a contract to transfer a distinct service or product to the customer. The transaction price of a contract is allocated to each distinct performance obligation and recognized as revenue when or as the customer receives the benefit of the performance obligation.

The Company’s call analytics technology platform provides data and insights that can measure the performance of mobile, online and offline advertising for customers and small business resellers. The Company generates revenue from the Company’s call analytics technology platform when advertisers pay the Company a fee for each call/text or call/text related data element they receive from calls or texts or for each phone number tracked based on a pre-negotiated rate. Revenue is recognized as services are provided over time, which is generally measured by the delivery of each call/text or call/text related data element or each phone number tracked.

The majority of the Company’s customers are invoiced on a monthly basis following the month of the delivery of services and are required to make payments under standard credit terms. Collection on the related receivables may vary from reported information based upon third-party refinement of the estimated and reported amounts owed that occurs subsequent to period ends. The Company establishes an allowance for advertiser credits, which is included in Other accrued expenses and current liabilities in the balance sheet, using its best estimate of the amount of expected future reductions in advertisers’ payment obligations related to delivered services based on analysis of historical credits. The balance associated with the allowance for advertiser credits in the Company’s Condensed Consolidated Balance Sheet was $227,000 and $170,000 as of December 31, 2020 and June 30, 2021, respectively. Customer payments received in advance of revenue recognition are also contract liabilities and are recorded as deferred revenue. The deferred revenue balance in the Company’s Condensed Consolidated Balance Sheet as of December 31, 2020 and June 30, 2021 was $1.4 million and $1.4 million, respectively. During the three months ended June 30, 2020 and 2021, revenue recognized that was included in the contract liabilities balances at the beginning of the period was $214,000 and $392,000, respectively. During the six months ended June 30, 2020 and 2021, revenue recognized that was included in the contract liabilities balances at the beginning of the period was $717,000 and $1.1 million, respectively.

The majority of the Company’s total revenue is derived from contracts that include consideration that is variable in nature. The variable elements of these contracts primarily include the number of transactions (for example, the number qualified phone calls). For contracts with an effective term greater than one year, the Company applies the standard’s practical expedient that permits the exclusion of disclosure of the value of unsatisfied performance obligations for these contracts as the Company’s right to consideration corresponds directly to the value provided to the customer for services completed to date and all future variable consideration is allocated to wholly unsatisfied performance obligations. A term for purposes of these contracts has been estimated at 24 months. In addition, the Company applies the standard’s optional exemption to disclose information about performance obligations for contracts that have original expected terms of one year or less.

For arrangements that include multiple performance obligations, the transaction price from the arrangement is allocated to each respective performance obligation based on its relative standalone selling price and recognized when revenue recognition criteria for each performance obligation are met. The standalone selling price for each performance obligation is established based on the sales price at which the Company would sell a promised good or service separately to a customer or the estimated standalone selling price.

The Company’s incremental direct costs of obtaining a contract, which consist primarily of sales commissions, are generally deferred and amortized to sales and marketing expense over the estimated life of the relevant customer relationship of approximately 24 months and are subject to being monitored every period to reflect any significant change in assumptions. In addition, the deferred contract cost asset is assessed for impairment on a periodic basis. The Company’s contract acquisition costs are included in other assets, net in the balance sheet. The Company is applying the standard’s practical expedient permitting expensing of costs to obtain a contract when the expected amortization period is one year or less, which typically results in expensing commissions paid to acquire certain contracts. As of December 31, 2020 and June 30, 2021, the Company had $167,000 and $127,000 of net deferred contract costs, respectively, and the accumulated amortization associated with these costs was $989,000 and $1.1 million for the periods ended December 31, 2020 and June 30, 2021, respectively.

- Definition

The entire disclosure of revenue from contract with customer to transfer good or service and to transfer nonfinancial asset. Includes, but is not limited to, disaggregation of revenue, credit loss recognized from contract with customer, judgment and change in judgment related to contract with customer, and asset recognized from cost incurred to obtain or fulfill contract with customer. Excludes insurance and lease contracts.

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+ Details

Summary of Stock Option (Detail) - $ / shares	6 Months Ended	12 Months Ended
Summary of Stock Option (Detail) - $ / shares	Jun. 30, 2021	Dec. 31, 2020
Disclosure Of Compensation Related Costs Sharebased Payments [Abstract]
Number of shares, Beginning Balance	3,460
Options granted, Shares	297
Options forfeited, Shares	(57)
Options expired, Shares	(100)
Options exercised, Shares	(19)
Number of shares, Ending Balance	3,581	3,460
Weighted average exercise price, Beginning Balance	$ 3.82
Options granted, Weighted average exercise price	2.12
Options forfeited, Weighted average exercise price	3.46
Options expired, Weighted average exercise price	5.84
Options exercised, Weighted average exercise price	2.63
Weighted average exercise price, Ending Balance	$ 3.63	$ 3.82
Weighted average remaining contractual term, End of the period	6 years 3 months 10 days	6 years 6 months

Condensed Consolidated Balance Sheets (Parenthetical) - $ / shares	Jun. 30, 2021	Dec. 31, 2020
Common stock, par value	$ 0.01	$ 0.01
Common stock, shares authorized	137,500,000	137,500,000
Class A
Common stock, shares authorized	12,500,000	12,500,000
Common stock, shares issued	4,661,000	4,661,000
Common stock, shares outstanding	4,661,000	4,661,000
Class B
Common stock, shares authorized	125,000,000	125,000,000
Common stock, shares issued	36,741,000	36,462,000
Common stock, shares outstanding	36,741,000	36,462,000
Restricted stock, shares outstanding	1,110,000	1,007,000

Discontinued Operations and Related Party Investment - Additional Information (Details) - USD ($)	3 Months Ended	6 Months Ended	12 Months Ended
	Jun. 30, 2021	Jun. 30, 2021	Dec. 31, 2020
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Received cash consideration at closing	$ 2,300,000	$ 2,300,000
Options forfeited		57
Disposal of assets, description		The Company received cash consideration at closing of approximately $2.3 million. No gain or loss on the sale of discontinued operations was recognized in the Condensed Consolidated Statement of Operations as it was sold to a related party. The net consideration received from the sale is recognized in the Company’s Consolidated Statements of Stockholder’s Equity. The sale also includes (i) contingent consideration based on the achievement of certain revenue and thresholds from the Call Marketplace, Local Leads Platform and the purchaser’s total business; (ii) certain contingent sale transaction consideration; (iii) shares of Class B common stock in the purchaser equal to the issuance of a 10% equity interest; and (iv) the cancellation of Company stock options for 1.5 million shares currently held by two officers of the Company who are involved in the transaction.
Support services fees	1,700,000	$ 2,900,000
Accounts payable	$ 2,307,000	2,307,000	$ 2,424,000
Prepaid and Other Current Assets
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Amounts due to the purchaser		404,000
Accounts Payable
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Accounts payable			1,100,000
Other Assets,Net
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Investment balance		$ 341,000	$ 341,000
Two Officers
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Options forfeited		1,500,000
Class B
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Percentage of issuance of equity interest		10.00%

Discontinued Operations - Schedule of Divested Assets Discontinued Operations (Details) - USD ($) $ in Thousands	3 Months Ended	6 Months Ended
	Jun. 30, 2020	Jun. 30, 2020
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Revenue	$ 13,130	$ 25,908
Service costs	10,236	19,906
Sales and marketing	579	1,265
General and administrative	193	477
Total operating expenses	11,618	23,079
Impairment of goodwill		(469)
Income from discontinued operations before provision for income taxes	1,512	2,360
Income tax expense	357	557
Total income from discontinued operations	1,155	1,803
Sales and Marketing
Income Statement Balance Sheet And Additional Disclosures By Disposal Groups Including Discontinued Operations [Line Items]
Sales and marketing	$ 610	$ 1,431

Leases (Tables)

6 Months Ended

Jun. 30, 2021

Leases [Abstract]

Schedule of Lease Cost Recognized in Consolidated Statement of Operations and Other Information

Lease cost recognized in the Company’s Condensed Consolidated Statements of Operations and other information is summarized as follows (in thousands):

	Six Months Ended		Three Months Ended
	June 30, 2021
Operating lease cost	$	868	$	484
Other information:
Weighted-average remaining lease term - operating leases			2.3 years
Weighted-average discount rate - operating leases (1)				4.8	%

(1)

The discount rate used to compute the present value of total lease liabilities as of June 30, 2021 was based on the Company's estimated incremental borrowing rate of similar secured borrowings available to the Company as of the commencement date of lease.

Schedule of Operating Lease Liabilites

As of June 30, 2021, the Company’s operating lease liabilities were as follows (in thousands):

	Total
Gross future operating lease payments	$	4,373
Less: imputed interest		(252	)
Present value of total operating lease liabilities		4,121
Less: current portion of operating lease liabilities		(1,785	)
Total long-term operating lease liabilities	$	2,336

Leases - Schedule of Operating Lease Liabilities (Detail) - USD ($) $ in Thousands	Jun. 30, 2021	Dec. 31, 2020
Operating Leases Future Minimum Payments Due [Abstract]
Gross future operating lease payments	$ 4,373
Less: imputed interest	(252)
Present value of total operating lease liabilities	4,121
Less: current portion of operating lease liabilities	(1,785)	$ (1,827)
Total long-term operating lease liabilities	$ 2,336	$ 3,136

Revenue Recognition - Additional Information (Detail 1)	Jun. 30, 2021
Maximum \| Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date: 2020-07-01
Disaggregation Of Revenue [Line Items]
Performance obligations for contracts, effective term	1 year

Discontinued Operations and Related Party Investment

6 Months Ended

Jun. 30, 2021

Discontinued Operations And Disposal Groups [Abstract]

Discontinued Operations and Related Party Investment

(14) Discontinued Operations and Related Party Investment

In October 2020, the Company sold certain assets related to its Local Leads Platform, Call Marketplace and other assets not related to core conversational analytics. The purchaser is a related party controlled by a shareholder and officers of the Company. This divestiture represented a discontinued operation since the disposal enables the Company to focus more wholly on its core conversational analytics and sales engagement solution activities, and it will have a significant effect on the Company’s operations and financial results. The Company has no further involvement in the key strategic decision making or operations of the divested assets. Accordingly, we have presented the results of operations of these assets in the Condensed Consolidated Financial Statements as discontinued operations, net of tax, for historical periods.

The Company received cash consideration at closing of approximately $2.3 million. No gain or loss on the sale of discontinued operations was recognized in the Condensed Consolidated Statement of Operations as it was sold to a related party. The net consideration received from the sale is recognized in the Company’s Consolidated Statements of Stockholder’s Equity. The sale also includes (i) contingent consideration based on the achievement of certain revenue and thresholds from the Call Marketplace, Local Leads Platform and the purchaser’s total business; (ii) certain contingent sale transaction consideration; (iii) shares of Class B common stock in the purchaser equal to the issuance of a 10% equity interest; and (iv) the cancellation of Company stock options for 1.5 million shares currently held by two officers of the Company who are involved in the transaction.

In connection with the closing, the Company also entered into an administrative support services agreement with the related party purchaser pursuant to which the Company will provide services to the related party purchaser for a support services fee, with certain guaranteed payments to the Company in the first year and conditionally in the second year following closing. Support services fees related to this arrangement totaled $1.7 million and $2.9 million for the three and six months ended June 30, 2021 and are included in the Company’s Condensed Consolidated Statements of Operations, net of the related expenses, within Service costs, Sales and marketing, Product development, and General and administrative.

As of June 30, 2021, the net amount of $404,000 is due from the purchaser and is included in the Company’s Condensed Consolidated Balance Sheet within Prepaid and other current assets as of June 30, 2021. The net amount due to the purchaser of $1.1 million is included in the Company’s Condensed Consolidated Balance Sheet within Accounts payable as of December 31, 2020.

The Company has determined that although we hold variable interests in the related party purchaser, we are not the primary beneficiary and are not required to consolidate the entity. We considered whether we have the ability to exercise significant influence over the operating and financial policies of the purchaser and do not believe these criteria were met. As a result, the Company has

elected to measure the investment at cost because the equity securities do not have a readily determinable fair value. The investment balance of $341,000 is included in Other assets, net on the Company’s Condensed Consolidated Balance Sheet as of December 31, 2020 and June 30, 2021.

The Condensed Consolidated Financial Statements for the three and six months ended June 30, 2020, respectively, reflect the operations of the divested assets as a discontinued operation. Discontinued operations include the following:

	Six Months Ended June 30, 2020			Three Months Ended June 30, 2020
Revenue	$	25,908		$	13,130
Expenses:
Service costs		19,906			10,236
Sales and marketing		1,431			610
Product development		1,265			579
General and administrative		477			193
Total operating expenses		23,079			11,618
Impairment of goodwill		(469	)		-
Income from discontinued operations before provision for income taxes		2,360			1,512
Income tax expense		557			357
Total income from discontinued operations	$	1,803		$	1,155

Identifiable Intangible Assets from Acquisitions

6 Months Ended

Jun. 30, 2021

Goodwill And Intangible Assets Disclosure [Abstract]

Identifiable Intangible Assets from Acquisitions

(11) Identifiable Intangible Assets from Acquisitions

For the three months ended March 31, 2020, our stock price was impacted by volatility in the U.S. financial markets as a result of the rapid spread of the coronavirus globally which has resulted in increased travel restrictions and disruption and shutdown of businesses, and traded below the then book value for an extended period of time. As a result, the Company performed an interim impairment test of our long-lived intangible assets using an undiscounted cash flow analysis pursuant to ASC 360, Property, Plant, and Equipment to determine if the cash flows expected to be generated by the asset groups over the estimated remaining useful life of the primary assets were sufficient to recover the carrying value of the asset groups, which were determined to be at the acquisition level. Based on this analysis, which included evaluating various cash flow scenarios, the undiscounted cash flows were not sufficient to recover the carrying value of the groups. As a result, the Company was required to determine the fair value of each asset group. To estimate the fair value, the Company utilized both the cost recovery and income approach, which is based on a discounted cash flow (DCF) analysis and calculates the fair value by estimating the after-tax cash flows attributable to the asset group and then discounting the after-tax cash flows to present value using a risk-adjusted discount rate. Assumptions used in the DCF require significant judgment, including judgment about appropriate discount rates and terminal values, growth rates, and the amount and timing of expected future cash flows. The forecasted cash flows are based on the Company's most recent strategic plan and for periods beyond the strategic plan and the Company's estimates were based on assumed growth rates expected as of the measurement date. The Company believes its assumptions were consistent with the plans and estimates that a market participant would use to manage the business.

Based on the results of this testing, the Company recorded pre-tax non-cash impairment totaling $5.0 million in the first quarter of 2020 relating to customer relationships, technologies, non-compete agreements and tradenames. These charges are reflected in the Company’s Condensed Consolidated Statement of Operations for the three-month period ended March 31, 2020.

Identifiable intangible assets from acquisitions consisted of the following (in thousands):

	As of December 31, 2020
	Gross Carrying Amount		Accumulated Amortization			Impairment			Net Carrying Amount
Customer relationships	$	13,018	$	(4,693	)	$	(3,430	)	$	4,895
Technologies		9,369		(4,731	)		(1,062	)		3,576
Non-compete agreements		3,409		(2,413	)		(346	)		650
Tradenames		734		(538	)		(121	)		75
Total identifiable intangible assets from acquisitions	$	26,530	$	(12,375	)	$	(4,959	)	$	9,196

	As of June 30, 2021
	Gross Carrying Amount		Accumulated Amortization			Impairment			Net Carrying Amount
Customer relationships	$	13,018	$	(5,798	)	$	(3,430	)	$	3,790
Technologies		9,369		(5,942	)		(1,062	)		2,365
Non-compete agreements		3,409		(2,592	)		(346	)	$	471
Tradenames		734		(603	)		(121	)		10
Total identifiable intangible assets from acquisitions	$	26,530	$	(14,935	)	$	(4,959	)	$	6,636

Amortizable intangible assets are amortized on a straight-line basis over their useful lives. Customer relationships, acquired technologies, tradenames, and non-compete agreements have a weighted average useful life from date of purchase of 5 years, 3 years, 2 years, 1-2 years, respectively. Aggregate amortization expense incurred by the Company for the six months ended June 30, 2020 and 2021 was approximately $3.0 million and $2.6 million, respectively. Aggregate amortization expense incurred by the Company for the three months ended June 30, 2020 and 2021 was approximately $1.2 million and $1.4 million, respectively. Based upon the current amount of acquired identifiable intangible assets subject to amortization, the estimated remaining amortization expense for the next five years is as follows: $2.0 million in 2021, $2.1 million in 2022, $2.0 million in 2023, and $602,000 in 2024.

Concentrations

6 Months Ended

Jun. 30, 2021

Risks And Uncertainties [Abstract]

Concentrations

(4) Concentrations

The Company maintains substantially all of its cash and cash equivalents with two financial institutions and are all considered at Level 1 fair value with observable inputs that reflect quoted prices for identical assets or liabilities in active markets.

There were no customers that represented more than 10% of consolidated revenue for the three and six months ended June 30, 2020 and 2021.

The Company has one customer that represents more than 10% of consolidated accounts receivable. The outstanding receivable balance for this customer is as follows (in percentages):

At December 31,

2020

At June 30,

2021

Customer A

Document and Entity Information - shares	6 Months Ended
Document and Entity Information - shares	Jun. 30, 2021	Aug. 09, 2021
Document Information [Line Items]
Document Type	10-Q
Amendment Flag	false
Document Period End Date	Jun. 30, 2021
Document Fiscal Year Focus	2021
Document Fiscal Period Focus	Q2
Trading Symbol	MCHX
Entity Registrant Name	Marchex, Inc.
Entity Central Index Key	0001224133
Current Fiscal Year End Date	--12-31
Entity Filer Category	Non-accelerated Filer
Entity Small Business	true
Entity Emerging Growth Company	false
Entity Current Reporting Status	Yes
Entity Interactive Data Current	Yes
Title of 12(b) Security	Class B Common Stock
Security Exchange Name	NASDAQ
Entity Shell Company	false
Entity File Number	000-50658
Entity Tax Identification Number	35-2194038
Entity Address, Address Line One	520 Pike Street
Entity Address, Address Line Two	Suite 2000
Entity Address, City or Town	Seattle
Entity Address, State or Province	WA
Entity Address, Postal Zip Code	98101
City Area Code	206
Local Phone Number	331-3300
Entity Incorporation, State or Country Code	DE
Document Quarterly Report	true
Document Transition Report	false
Class A
Document Information [Line Items]
Entity Common Stock, Shares Outstanding		4,660,927
Class B
Document Information [Line Items]
Entity Common Stock, Shares Outstanding		36,755,530

Condensed Consolidated Statements of Cash Flows $ in Thousands	6 Months Ended
	Jun. 30, 2021 USD ($)	Jun. 30, 2020 USD ($)
Cash flows from operating activities:
Net loss applicable to common shareholders	$ (5,668)	$ (29,383)
Less:
Income from discontinued operations, net of tax		1,803
Loss from continuing operations	(5,668)	(31,186)
Adjustments to reconcile net loss to net cash provided by operating activities:
Amortization and depreciation	3,362	3,952
Impairment of goodwill		14,688
Impairment of intangible assets from acquisitions		4,959
Allowance for doubtful accounts and advertiser credits	42	1,540
Acquisition-related benefit		(1,319)
Stock-based compensation	1,399	1,964
Deferred income taxes	23	(820)
Change in certain assets and liabilities:
Accounts receivable, net	(2,449)	(1,041)
Prepaid expenses, other current assets and other assets	(579)	(1,278)
Accounts payable	(105)	1,367
Accrued expenses and other current liabilities	(1,785)	2,925
Deferred revenue and deposits	61	833
Net cash provided by (used in) continuing operating activities	(5,699)	(3,416)
Net cash provided by discontinued operating activities		3,295
Net cash (used in) operating activities	(5,699)	(121)
Investing Activities:
Purchases of property and equipment	(438)	(1,011)
Purchases of intangible assets and other assets		84
Net cash used in continuing investing activities	(438)	(927)
Net cash used in discontinued investing activities		(14)
Net cash used in investing activities	(438)	(941)
Financing Activities:
Proceeds from Cares Act Loans		5,119
Proceeds from exercises of stock options, issuance and vesting of restricted stock and employee stock purchase plan, net	99	30
Net cash provided by continuing financing activities	99	5,149
Net cash provided by discontinuing financing activities		164
Net cash provided by financing activities	99	5,313
Net decrease in cash and cash equivalents	(6,038)	4,251
Cash and cash equivalents at beginning of period	33,851	41,731
Less: Cash and cash equivalents of discontinued operations at the end of period		91
Cash and cash equivalents of continuing operations at end of period	27,813	46,073
Supplemental disclosures of cash inflows within operating activities:
Foreign government paycheck assistance and rent subsidies	299
Settlement of a contract matter	2,500
Supplemental disclosure of cash flow information:
Cash paid for operating leases	$ 868	$ 873

Commitments, Contingencies, and Taxes

6 Months Ended

Jun. 30, 2021

Commitments Contingencies Taxes And Other [Abstract]

Commitments, Contingencies, and Taxes

(10) Commitments, Contingencies, and Taxes

Commitments

The Company has commitments for future payments primarily related to office facilities leases and other contractual obligations. The Company leases its office facilities under operating lease agreements in accordance with ASC 842 and recognizes rent expense on a straight-line basis over the lease term with any lease incentive amortized as a reduction of rent expense over the lease term. Other contractual obligations primarily relate to minimum contractual payments due to outside service providers. Future minimum payments are approximately as follows (in thousands):

	Facilities and other operating leases (1)		Other contractual obligations		Total
2021		958		794		1,752
2022		1,871		742		2,613
2023		1,161		237		1,398
2024		209		—		209
2025 and after		174		—		174
Total minimum payments	$	4,373	$	1,773	$	6,146
(1) For additional information regarding the Company's operating leases, see Note 9, Leases of the Notes to the Condensed Financial Statements.

Contingencies

The Company from time to time is a party to disputes and legal and administrative proceedings arising from the ordinary course of business. In some agreements to which the Company is a party, the Company has agreed to indemnification provisions of varying scope and terms with advertisers, vendors and other parties with respect to certain matters, including, but not limited to, losses arising out of the Company’s breach of agreements or representations and warranties made by the Company, services to be provided by the Company and intellectual property infringement claims made by third parties. As a result of these provisions, the Company may from time to time provide certain levels of financial support to its contract parties to seek to minimize the impact of any associated litigation in which they may be involved. The Company has also entered into purchase arrangements that included earnout arrangements based on targeted financial goals that are subject to review and escrow provisions wherein a portion of consideration was placed into escrow in order to secure indemnification obligations. The escrow amounts are included as part of the purchase price consideration and if there is any excess escrow amount above identified indemnification obligations, the excess may be released. In the event any indemnification obligations are identified, the economic consideration may be reduced accordingly.

To date, there have been no known events or circumstances that have resulted in any material costs related to these indemnification provisions, additional earnout consideration, and no liabilities therefore have been recorded in the accompanying Condensed Consolidated Financial Statements. However, the maximum potential amount of the future payments we could be required to make under these provisions could be material.

While any litigation contains an element of uncertainty, the Company is not aware of any legal proceedings or claims which are pending that the Company believes, based on current knowledge, will have, individually or taken together, a material adverse effect on the Company’s financial condition, results of operations or liquidity.

Taxes

The Company determined that it is not more likely than not that its deferred tax assets will be realized and accordingly recorded 100% valuation allowance against these deferred tax assets as of December 31, 2020 (excluding certain insignificant Canadian deferred tax assets) and June 30, 2021. In assessing whether it is more likely than not that the Company’s deferred tax assets will be realized, factors considered included: historical taxable income, historical trends related to advertiser usage rates, projected revenues and expenses, macroeconomic conditions, issues facing the industry, existing contracts, the Company’s ability to project future results and any appreciation of its other assets. The ultimate realization of deferred tax assets depends on the generation of future taxable income during the periods in which those temporary differences are deductible. The Company considered the future reversal of deferred tax liabilities, carryback potential, projected taxable income, and tax planning strategies as well as its history of taxable income or losses in the relevant jurisdictions in making this assessment. Based on the level of historical taxable losses and the uncertainty of projections for future taxable income over the periods for which the deferred tax assets are deductible, the Company concluded that it is not more likely than not that the gross deferred tax assets will be realized.

From time to time, various state, federal and other jurisdictional tax authorities undertake audits of the Company and its filings. In evaluating the exposure associated with various tax filing positions, the Company on occasion accrues charges for uncertain

positions. Resolution of uncertain tax positions will impact the Company’s effective tax rate when settled. The Company does not have any significant interest or penalty accruals. The provision for income taxes includes the impact of contingency provisions and changes to contingencies that are considered appropriate. The Company files U.S. federal, certain U.S. states, and certain foreign tax returns. Generally, U.S. federal, U.S. state, and foreign tax returns filed for years after 2012 are within the statute of limitations and are under examination or may be subject to examination.

Leases - Schedule of Lease Cost Recognized in Consolidated Statement of Operations and Other Information (Detail)
$ in Thousands

3 Months Ended

6 Months Ended

Jun. 30, 2021

USD ($)

Jun. 30, 2021

USD ($)

Lease Cost [Abstract]

Operating lease cost

$ 484

$ 868

Other information:

Weighted-average remaining lease term - operating leases

2 years 3 months 18 days

Weighted-average discount rate - operating leases

4.80%

^[1]

4.80%

^[1]

[1]	The discount rate used to compute the present value of total lease liabilities as of June 30, 2021 was based on the Company's estimated incremental borrowing rate of similar secured borrowings available to the Company as of the commencement date of lease.

Description of Business and Basis of Presentation (Policies)	6 Months Ended
	Jun. 30, 2021
Accounting Policies [Abstract]
Description of Business	Description of Business Marchex, Inc. (the “Company”) was incorporated in the state of Delaware on January 17, 2003. The Company is a conversational analytics and solutions company that helps businesses connect, drive, measure, and convert callers into customers, and connects the voice of the customer to their business. We deliver data insights and incorporate artificial intelligence (AI)-powered functionality that drives insights and solutions to help companies find, engage and support their customers across voice and text-based communication channels. Divestiture In October 2020, the Company sold its interests in certain assets related to its Local Leads Platform, Call Marketplace and other assets not related to core conversational analytics and sales engagement solutions. The purchaser is a related party controlled by a shareholder and officers of the Company. The assets met the definition of a business and represented a discontinued operation since the disposal enabled the Company to focus more wholly on its core conversational analytics and sales engagement solution activities, and it had a significant effect on the Company’s operations and financial results. The Company will have no further involvement in the key strategic decision making or operations of the business. As a result, the operating results related to these assets are shown as discontinued operations, net of tax, in the Condensed Consolidated Statements of Operations for the six months ended June 30, 2020. See Note 14. Discontinued Operations and Related Party Investment of the Notes to the Condensed Consolidated Financial Statements for further discussion. Unless otherwise indicated, information presented in the Notes to the Financial Statements relates only to the Company’s continuing operations.
The Impact of COVID-19 on our Business	The Impact of COVID-19 on our Business In late 2019, an outbreak of COVID-19 emerged and by March 2020, was declared a global pandemic by the World Health Organization. Across the United States and the world, governments and municipalities instituted measures in an effort to control the spread of COVID-19, including quarantines, shelter-in-place orders, school closings, travel restrictions and the closure of non-essential businesses. By the end of March, the macroeconomic impacts became significant, exhibited by, among other things, a rise in unemployment and market volatility. For most of the quarter ended March 31, 2020, the Company’s results reflect historical trends and seasonality. However, beginning in March 2020, the Company experienced a decline in revenues due to the impact of COVID-19 and the related reductions in global economic activity and reduced spending by its customers in response to the macroeconomic impact. During the quarter ended March 31, 2020, the Company also assessed the realized and potential credit deterioration of its customers due to changes in the macroeconomic environment, which has been reflected in an increase in its allowance for credit losses for accounts receivable as of March 31, 2020 and December 31, 2020. Additionally, the Company determined that indicators of impairment had occurred during the first quarter of 2020, which resulted in the Company performing an interim impairment analysis during the first quarter of 2020. As a result of this interim impairment test, the Company recognized an impairment of its intangible long-lived assets and goodwill during the first quarter of 2020. See the Note 11. Identifiable Intangible Assets from Acquisitions and Note 12. Goodwill in these Notes to the Condensed Consolidated Financial Statements for additional information. During the second quarter of 2021, we observed an improving U.S. economy which drove elevated conversational channels. We are cautious whether the improvement is sustainable or temporary as the pandemic evolves and is unpredictable. We continue to add customers across multiple product lines and verticals and focused on our strategic priorities and growth initiatives to support our long-term growth efforts. For additional information for the effects of the COVID-19 pandemic and resulting global disruptions on the Company’s business and operations, refer to Item 2 of Part I, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and Item 1.A of Part II, “Risk Factors”.
Basis of Presentation	Basis of Presentation The accompanying unaudited Condensed Consolidated Financial Statements have been prepared in accordance with accounting principles generally accepted in the United States ("U.S. GAAP") and pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”). Certain information and note disclosures normally included in annual financial statements prepared in accordance with U.S. GAAP have been condensed or omitted pursuant to those rules and regulations, although the Company believes that the disclosures made are adequate to make the information not misleading. The preparation of our unaudited Condensed Consolidated Financial Statements requires management to make estimates and assumptions that affect the amounts of assets and liabilities and disclosures of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. The Company has used estimates related to several financial statement amounts, including revenues, allowance for doubtful accounts, allowance for advertiser credits, useful lives for property and equipment and intangible assets, valuation of intangible assets, valuation of contingent consideration transferred as a result of business combinations, the fair value of the Company’s common stock and stock option awards, the impairment of goodwill and the valuation allowance for deferred tax assets. The inputs into our judgments and estimates consider the economic implications of COVID-19 on our critical and significant accounting estimates. Actual results could differ from those estimates. Operating results for the three and six months ended June 30, 2021 are not necessarily indicative of the results that may be expected for the year ending December 31, 2021, or for any other period. The interim financial information is unaudited, and reflects all normal adjustments that are, in our opinion, necessary to provide a fair statement of results for the interim periods presented. The balance sheet at December 31, 2020 has been derived from the audited Consolidated Financial Statements at that date. This report should be read in conjunction with the Consolidated Financial Statements in our 2020 Form 10-K where we include additional information about our policies and the methods and assumptions used in our estimates. Our Company consolidates all entities that we control by ownership of a majority voting interest. All inter-company transactions and balances have been eliminated in consolidation. Certain reclassifications have been made to the Condensed Consolidated Financial Statements in the prior periods to conform to the current period presentation. Assets, liabilities and operations of foreign subsidiaries are recorded based on the functional currency of the entity. For a majority of our foreign operations, the functional currency is the U.S. dollar. Assets and liabilities denominated in other than the functional currency are remeasured each month with the remeasurement gain or loss recorded in other income and expense in the Condensed Consolidated Statements of Operations.
Recent Accounting Pronouncement Not Yet Effective	Recent Accounting Pronouncements Not Yet Effective In June 2016, the FASB issued Accounting Standards Update No. 2016-13, Financial Instruments — Credit Losses (Topic 326), Measurement of Credit Losses on Financial Instruments (ASU 2016-13), an ASU amending the impairment model for most financial assets and certain other instruments. Early adoption is permitted after December 15, 2018. The ASU must be adopted using a modified-retrospective approach. In November 2018, the FASB issued Accounting Standards Update No. 2018-19, Codification Improvements (Topic 326), Financial Instruments - Credit Losses (ASU 2018-19), an ASU intended to improve the Codification or correct its unintended application. The ASU is effective upon the adoption of the amendments in Accounting Standards Update No. 2016-13, Financial Instruments - Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments, with early adoption permitted after December 15, 2018. The Company does not expect adoption of ASU 2018-19 and ASU 2016-13 to have a material impact on its Condensed Consolidated Financial Statements. In addition, in May 2019, the FASB issued Accounting Standards Update No. 2019-05, Financial Instruments — Credit Losses (Topic 326), Targeted Transition Relief, (ASU 2019-05)), an ASU which provides ASU 2016-13 transition relief by providing entities with an alternative to irrevocably elect the fair value option for eligible financial assets measured at amortized cost upon adoption of the credit losses standard. To be eligible for the transition election, the existing financial asset must otherwise be both within the scope of the new credit losses standard and eligible for the applying the fair value option in ASC 825-10. The election must be applied on an instrument-by-instrument basis and is not available for either available-for-sale or held-to-maturity debt securities. The ASU is effective upon the adoption of the amendments in ASU 2016-13. In addition, in November 2019, the FASB issued Accounting Standards Update No. 2019-10, Financial Instruments - Credit Losses (Topic 326), Derivatives and Hedging (Topic 815), and Leases (Topic 842) - Effective Dates (ASU-2019-10), an ASU modifying the effective dates of various previous pronouncements. As the Company qualifies as a Smaller Reporting Company with the SEC, this ASU revised the effective date of ASU 2016-13 and ASU 2017-04 to fiscal years beginning after December 15, 2022. The Company does not expect adoption of ASU 2019-10 to have a material impact on our Consolidated Financial Statements. The Company does not expect adoption of ASU 2019-10, ASU 2019-05, ASU 2018-19 and ASU 2016-13 to have a material impact on its Consolidated Financial Statements. In February 2020, the FASB issued Accounting Standards Update No. 2020-02, Financial Instruments — Credit Losses (Topic 326) and Leases (Topic 842). This ASU adds an SEC paragraph pursuant to the issuance of SEC Staff Accounting Bulletin No. 119, which adds Topic 6M on Accounting for Loan Losses by Registrants Engaged in Lending Activities Subject to FASB ASC Topic 326. It also adds a note in paragraph 842-10-S65-1 regarding the updated effective date for Leases pursuant to the issuance of ASU 2019-10. Additionally, in March 2020 Accounting Standards Update No. 2020-03, Codification Improvements to Financial Instruments (ASU 2020-03), an ASU which represent changes to clarify or improve the Codification. The amendments make the Codification easier to understand and easier to apply by eliminating inconsistencies and providing clarifications. The amendments and are not expected to have a significant effect on current accounting practice or create a significant administrative cost to most entities. The Company does not expect adoption of ASU 2020-02 and of ASU 2020-03 to have a material impact on our Consolidated Financial Statements. In November 2019, the FASB issued Accounting Standards Update No. 2019-11, Codification Improvement to Topic 326, Financial Instruments — Credit Losses, an ASU which makes several amendments to the new credit losses standard, including an amendment requiring entities to include certain expected recoveries of the amortized cost basis previously written off, or expected to be written off, in the allowance for credit losses for purchased credit deteriorated assets. The amendments also provide transition relief related to troubled debt restructurings, allow entities to exclude accrued interest amounts from certain required disclosures and clarify the requirements for applying the collateral maintenance practical expedient. For entities that have not yet adopted the new credit losses standard, the effective dates and transition requirements are the same as those in ASU 2016-13. For entities that have adopted the new credit losses standard, the amendments are effective for fiscal years beginning after December 15, 2019, including interim periods within those fiscal years. Early adoption is permitted in any interim period, as long as the entity has adopted the new credit losses standard. The ASU must be adopted using a modified-retrospective approach. The Company does not expect adoption of ASU 2019-11 to have a material impact on its Consolidated Financial Statements. In December 2019, the FASB issued Accounting Standards Update No. 2019-12, Income Taxes (Topic 740) – Simplifying the Accounting for Income Taxes, an ASU which eliminates certain exceptions to the guidance in Accounting Standards Codification (ASC or Codification) 740 related to the approach for intraperiod tax allocation, the methodology for calculating income taxes in an interim period and the recognition of deferred tax liabilities for outside basis differences. The new guidance also simplifies aspects of the accounting for franchise taxes and enacted changes in tax laws or rates and clarifies the accounting for transactions that result in a step-up in the tax basis of goodwill. The guidance also clarifies that single-member limited liability companies and similar disregarded entities that are not subject to income tax are not required to recognize an allocation of consolidated income tax expense in their separate financial statements, but they could elect to do so. The ASU is effective for reporting periods beginning after December 15, 2020, with early adoption permitted. The transition method related to the ASU amendments depend upon the nature of the guidance and vary depending upon the specific amendment being implemented. The Company does not expect adoption of ASU 2019-12 to have a material impact on its Consolidated Financial Statements.
Revenue Recognition	Revenue Recognition We generate the majority of our revenues from core analytics and solutions services. Customers typically receive the benefit of the Company’s services as they are performed and substantially all the Company’s revenue is recognized over time as the services are performed. Revenue is recognized when a customer obtains control of services in an amount that reflects the consideration the Company expects to receive in exchange for those services. The Company measures revenue based on the consideration specified in the customer arrangement, and revenue is recognized when the performance obligations in the customer arrangement are satisfied. A performance obligation is a promise in a contract to transfer a distinct service or product to the customer. The transaction price of a contract is allocated to each distinct performance obligation and recognized as revenue when or as the customer receives the benefit of the performance obligation. The Company’s call analytics technology platform provides data and insights that can measure the performance of mobile, online and offline advertising for customers and small business resellers. The Company generates revenue from the Company’s call analytics technology platform when advertisers pay the Company a fee for each call/text or call/text related data element they receive from calls or texts or for each phone number tracked based on a pre-negotiated rate. Revenue is recognized as services are provided over time, which is generally measured by the delivery of each call/text or call/text related data element or each phone number tracked. The majority of the Company’s customers are invoiced on a monthly basis following the month of the delivery of services and are required to make payments under standard credit terms. Collection on the related receivables may vary from reported information based upon third-party refinement of the estimated and reported amounts owed that occurs subsequent to period ends. The Company establishes an allowance for advertiser credits, which is included in Other accrued expenses and current liabilities in the balance sheet, using its best estimate of the amount of expected future reductions in advertisers’ payment obligations related to delivered services based on analysis of historical credits. The balance associated with the allowance for advertiser credits in the Company’s Condensed Consolidated Balance Sheet was $227,000 and $170,000 as of December 31, 2020 and June 30, 2021, respectively. Customer payments received in advance of revenue recognition are also contract liabilities and are recorded as deferred revenue. The deferred revenue balance in the Company’s Condensed Consolidated Balance Sheet as of December 31, 2020 and June 30, 2021 was $1.4 million and $1.4 million, respectively. During the three months ended June 30, 2020 and 2021, revenue recognized that was included in the contract liabilities balances at the beginning of the period was $214,000 and $392,000, respectively. During the six months ended June 30, 2020 and 2021, revenue recognized that was included in the contract liabilities balances at the beginning of the period was $717,000 and $1.1 million, respectively. The majority of the Company’s total revenue is derived from contracts that include consideration that is variable in nature. The variable elements of these contracts primarily include the number of transactions (for example, the number qualified phone calls). For contracts with an effective term greater than one year, the Company applies the standard’s practical expedient that permits the exclusion of disclosure of the value of unsatisfied performance obligations for these contracts as the Company’s right to consideration corresponds directly to the value provided to the customer for services completed to date and all future variable consideration is allocated to wholly unsatisfied performance obligations. A term for purposes of these contracts has been estimated at 24 months. In addition, the Company applies the standard’s optional exemption to disclose information about performance obligations for contracts that have original expected terms of one year or less. For arrangements that include multiple performance obligations, the transaction price from the arrangement is allocated to each respective performance obligation based on its relative standalone selling price and recognized when revenue recognition criteria for each performance obligation are met. The standalone selling price for each performance obligation is established based on the sales price at which the Company would sell a promised good or service separately to a customer or the estimated standalone selling price. The Company’s incremental direct costs of obtaining a contract, which consist primarily of sales commissions, are generally deferred and amortized to sales and marketing expense over the estimated life of the relevant customer relationship of approximately 24 months and are subject to being monitored every period to reflect any significant change in assumptions. In addition, the deferred contract cost asset is assessed for impairment on a periodic basis. The Company’s contract acquisition costs are included in other assets, net in the balance sheet. The Company is applying the standard’s practical expedient permitting expensing of costs to obtain a contract when the expected amortization period is one year or less, which typically results in expensing commissions paid to acquire certain contracts. As of December 31, 2020 and June 30, 2021, the Company had $167,000 and $127,000 of net deferred contract costs, respectively, and the accumulated amortization associated with these costs was $989,000 and $1.1 million for the periods ended December 31, 2020 and June 30, 2021, respectively.
Stock-Based Compensation	The Company grants stock-based awards, including stock options, restricted stock awards, and restricted stock units. The Company measures stock-based compensation cost at the grant date based on the fair value of the award and recognizes it as expense over the vesting or service period, as applicable, of the stock-based award using the straight-line method. The Company accounts for forfeitures as they occur. The Company uses the Black-Scholes option pricing model to estimate the per share fair value of stock option grants with time-based vesting. The Black-Scholes model relies on a number of key assumptions to calculate estimated fair values. For the three and six months ended June 30, 2020 and 2021 the expected life of each award granted was determined based on historical experience with similar awards, giving consideration to contractual terms, anticipated exercise patterns, vesting schedules and expirations. Expected volatility is based on historical volatility levels of the Company’s Class B common stock and the expected volatility of companies in similar industries that have similar vesting and contractual terms. The risk-free interest rate is based on the implied yield currently available on U.S. Treasury issues with terms approximately equal to the expected life of the option.

Supplemental Financial Statement Information - Summary of Interest income and other (Detail) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Interest And Other Income [Abstract]
Interest Income		$ 5	$ 2	$ 102
Interest Expense & Foreign Currency	$ (19)	23	(32)	33
Other	2,505	4	2,504	7
Interest income and other, net	$ 2,486	$ 32	$ 2,474	$ 142

Leases

6 Months Ended

Jun. 30, 2021

Leases [Abstract]

Leases

(9) Leases

The Company has an operating lease for office space for its corporate headquarters in Seattle, Washington. It also has operating leases for office space in Mississauga, Canada and Wichita, Kansas. The Company leases its office facilities under operating lease agreements in accordance with ASC 842 and recognizes rent expense on a straight-line basis over the lease term with any lease incentives amortized as a reduction of rent expense over the lease term.

The Company’s lease agreement with respect to office space in Seattle, Washington, as amended, expires on March 31, 2025. The Company has the option to terminate the lease in March 2023, subject to satisfaction of certain conditions, including a payment of a termination fee of approximately $671,000. In addition, as part of the agreement, the lessor paid towards the cost of certain leasehold improvements (“landlord contribution”) of which the Company could use approximately $180,000 of unused landlord contribution as a credit against any payment obligation under the lease. In the second quarter of 2019, the Company requested the $180,000 landlord contribution from the lessor as a reimbursement towards certain leasehold improvements and received those funds in the third quarter of 2019. In the first quarter of 2018, the lessor paid $373,000 towards certain leasehold improvements which the Company accounted for as a lease incentive and is amortizing as a reduction of rent expense over the lease term. Additionally, in April 2018, the lessor refunded the previously provided security deposit and the Company provided a letter of credit to the lessor in the amount of $575,000, which will be reduced by $100,000 annually starting in April 2019. Additionally, in the third quarter of 2020, the Company concluded that exercising its option to terminate this office lease in March 2023 had met the reasonably certain threshold and as such, the Company remeasured its ROU asset and liability associated with this lease as of September 30, 2020 based on the expected termination fee payment of approximately $671,000 and a lease termination date of March 2023.

The Company’s lease agreement with respect to office space in Mississauga, Canada commenced in November 2016, with a lease term of 60 months, expiring on November 30, 2021. The Company has the option to terminate the lease upon nine months’ notice without any termination fees if such notice is provided.

The Company commenced a new lease for an office space in Wichita, Kansas in June 2020 which continues for a period of 66 months with an option to extend the term for two additional periods of three years each. The Company has the option to terminate the lease pursuant to certain terms as specified in the lease without any termination fees if notice is provided.

Lease cost recognized in the Company’s Condensed Consolidated Statements of Operations and other information is summarized as follows (in thousands):

	Six Months Ended		Three Months Ended
	June 30, 2021
Operating lease cost	$	868	$	484
Other information:
Weighted-average remaining lease term - operating leases			2.3 years
Weighted-average discount rate - operating leases (1)				4.8	%

(1)

As of June 30, 2021, the Company’s operating lease liabilities were as follows (in thousands):

	Total
Gross future operating lease payments	$	4,373
Less: imputed interest		(252	)
Present value of total operating lease liabilities		4,121
Less: current portion of operating lease liabilities		(1,785	)
Total long-term operating lease liabilities	$	2,336

Future Minimum Payments (Detail)
$ in Thousands

Jun. 30, 2021

USD ($)

Contractual Obligation Fiscal Year Maturity Schedule [Abstract]

Facilities operating leases 2021

$ 958

^[1]

Facilities operating leases 2022

1,871

^[1]

Facilities operating leases 2023

1,161

^[1]

Facilities operating leases 2024

209

^[1]

Facilities operating leases 2025 and after

174

^[1]

Facilities operating leases Total minimum payments

4,373

^[1]

Other contractual obligations 2021

794

Other contractual obligations 2022

742

Other contractual obligations 2023

237

Other contractual obligations 2024

Other contractual obligations 2025 and after

Other contractual obligations, Total minimum payments

1,773

1,752

2,613

1,398

209

174

Total minimum payments

$ 6,146

[1]	For additional information regarding the Company's operating leases, see Note 9, Leases of the Notes to the Condensed Financial Statements.

Stockholders Equity - Additional Information (Detail) shares in Millions	Nov. 30, 2014 shares
Class B
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of shares authorized to be repurchased	3

Supplemental Financial Statement Information - Additional Information (Detail) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Organization Consolidation And Presentation Of Financial Statements [Abstract]
Depreciation and amortization expense	$ 328,000	$ 399,000	$ 687,000	$ 826,000
Contractual settlement of upside payment received	$ 2,500,000

Schedules of Concentration of Risk Based on Consolidated Revenue (Detail)	6 Months Ended	12 Months Ended
	Jun. 30, 2021	Dec. 31, 2020
Customer Concentration Risk \| Advertiser A \| Consolidated Revenue
Concentration Risk [Line Items]
Revenues by geographic region	15.00%	18.00%

Commitments, Contingencies, and Taxes (Tables)

6 Months Ended

Jun. 30, 2021

Commitments Contingencies Taxes And Other [Abstract]

Future Minimum Payments

Future minimum payments are approximately as follows (in thousands):

	Facilities and other operating leases (1)		Other contractual obligations		Total
2021		958		794		1,752
2022		1,871		742		2,613
2023		1,161		237		1,398
2024		209		—		209
2025 and after		174		—		174
Total minimum payments	$	4,373	$	1,773	$	6,146
(1) For additional information regarding the Company's operating leases, see Note 9, Leases of the Notes to the Condensed Financial Statements.

Discontinued Operations and Related Party Investment (Tables)

6 Months Ended

Jun. 30, 2021

Discontinued Operations And Disposal Groups [Abstract]

Schedule Of Divested Assets Discontinued Operations Table [Text Block]

	Six Months Ended June 30, 2020			Three Months Ended June 30, 2020
Revenue	$	25,908		$	13,130
Expenses:
Service costs		19,906			10,236
Sales and marketing		1,431			610
Product development		1,265			579
General and administrative		477			193
Total operating expenses		23,079			11,618
Impairment of goodwill		(469	)		-
Income from discontinued operations before provision for income taxes		2,360			1,512
Income tax expense		557			357
Total income from discontinued operations	$	1,803		$	1,155

Net Income (Loss) Per Share (Tables)

6 Months Ended

Jun. 30, 2021

Earnings Per Share [Abstract]

Computation of Net Loss Per Share Basic and Diluted

The following tables present the computation of basic net loss per share applicable to common stockholders for the periods ended (in thousands, except per share amounts):

	Six Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Basic net loss per share:
Numerator:
Net loss from continuing operations, net of tax	$	(3,090	)	$	(28,096	)	$	(603	)	$	(5,065	)
Discontinued operations, net of tax		179			1,624			—			—
Net loss applicable to common stockholders	$	(2,911	)	$	(26,472	)	$	(603	)	$	(5,065	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,382			4,661			39,167
Basic net loss per share:
Continuing operations, net of tax	$	(0.66	)	$	(0.66	)	$	(0.13	)	$	(0.13	)
Discontinued operations, net of tax		0.04			0.04			—			—
Basic net loss per share applicable to common stockholders	$	(0.62	)	$	(0.62	)	$	(0.13	)	$	(0.13	)

	Three Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Basic net loss per share:
Numerator:
Net loss from continuing operations, net of tax	$	(561	)	$	(5,102	)	$	(35	)	$	(298	)
Discontinued operations, net of tax		114			1,041			—			—
Net loss applicable to common stockholders	$	(447	)	$	(4,061	)	$	(35	)	$	(298	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,385			4,661			39,171
Basic net loss per share:
Continuing operations, net of tax	$	(0.12	)	$	(0.12	)	$	(0.01	)	$	(0.01	)
Discontinued operations, net of tax		0.03			0.03			—			—
Basic net loss per share applicable to common stockholders	$	(0.09	)	$	(0.09	)	$	(0.01	)	$	(0.01	)

The following tables present the computation of diluted net loss per share applicable to common stockholders for the periods ended (in thousands, except per share amounts):

	Six Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Diluted net loss per share:
Numerator:
Net loss from continuing operations, net of tax	$	(3,090	)	$	(28,096	)	$	(603	)	$	(5,065	)
Reallocation of net loss for Class A shares as a result of conversion of Class A to Class B shares		—			(3,090	)		—			(603	)
Diluted net loss from continuing operations, net of tax	$	(3,090	)	$	(31,186	)	$	(603	)	$	(5,668	)
Net income from discontinued operations, net of tax	$	179		$	1,624		$	-		$	-
Reallocation of discontinued operations for Class A shares as a result of conversion of Class A to Class B shares		—			179			—			—
Diluted net income from discontinued operations, net of tax	$	179		$	1,803		$	-		$	-
Net loss applicable to common stockholders	$	(2,911	)	$	(29,383	)	$	(603	)	$	(5,668	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,382			4,661			39,167
Conversion of Class A to Class B common shares outstanding		—			4,661			—			4,661
Weighted average number of shares outstanding used to calculate diluted net loss per share		4,661			47,043			4,661			43,828
Diluted loss per share:
Continuing operations, net of tax	$	(0.66	)	$	(0.66	)	$	(0.13	)	$	(0.13	)
Discontinued operations, net of tax		0.04			0.04			—			—
Diluted net loss per share applicable to common stockholders	$	(0.62	)	$	(0.62	)	$	(0.13	)	$	(0.13	)

	Three Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Diluted net loss per share
Numerator:
Net loss from continuing operations, net of tax	$	(561	)	$	(5,102	)	$	(35	)	$	(298	)
Reallocation of net loss for Class A shares as a result of conversion of Class A to Class B shares		—			(561	)		—			(35	)
Diluted net loss from continuing operations, net of tax	$	(561	)	$	(5,663	)	$	(35	)	$	(333	)
Net income from discontinued operations, net of tax	$	114		$	1,041		$	-		$	-
Reallocation of discontinued operations for Class A shares as a result of conversion of Class A to Class B shares		—			114			—			—
Diluted net income from discontinued operations, net of tax	$	114		$	1,155		$	-		$	-
Net loss applicable to common stockholders	$	(447	)	$	(4,508	)	$	(35	)	$	(333	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,385			4,661			39,171
Conversion of Class A to Class B common shares outstanding		—			4,661			—			4,661
Weighted average number of shares outstanding used to calculate diluted net loss per share		4,661			47,046			4,661			43,832
Diluted loss per share:
Continuing operations, net of tax	$	(0.12	)	$	(0.12	)	$	(0.01	)	$	(0.01	)
Discontinued operations, net of tax		0.03			0.03			—			—
Diluted net loss per share applicable to common stockholders	$	(0.09	)	$	(0.09	)	$	(0.01	)	$	(0.01	)

Stockholders' Equity (Tables)

6 Months Ended

Jun. 30, 2021

Disclosure Of Compensation Related Costs Sharebased Payments [Abstract]

Stock-based Compensation Expense Included in Operating Expense

Stock-based compensation expense was included in the following operating expense categories as follows (in thousands):

	Six Months Ended June 30,				Three Months Ended June 30,
	2020		2021		2020		2021
Service costs	$	22	$	11	$	6	$	3
Sales and marketing		511		450		250		221
Product development		171		185		90		88
General and administrative		1,103		753		499		343
Total stock-based compensation	$	1,807	$	1,399	$	845	$	655

Assumptions to Estimate Fair Value for Stock Options at Grant Date

The following weighted average assumptions were used in determining the fair value of time-vested stock option grants for the periods presented:

	Six Months Ended June 30,		Three Months Ended June 30,
	2020	2021	2020			2021
Expected life (in years)	4.0 - 6.25	4.0 - 6.25	4.0			4.0
Risk-free interest rate	0.17%-1.22%	0.64%-1.16%		0.17	%		0.68	%
Expected volatility	46%-53%	50%-57%		53	%		57	%

Summary of Stock Option

Stock option activity during the six months ended June 30, 2021 is summarized as follows:

	Shares (in thousands)			Weighted average exercise price		Weighted average remaining contractual term (in years)
Balance at December 31, 2020		3,460		$	3.82		6.50
Options granted		297			2.12
Options forfeited		(57	)		3.46
Options expired		(100	)		5.84
Options exercised		(19	)		2.63
Balance at June 30, 2021		3,581		$	3.63		6.28

Summary of Restricted Stock Awards and Restricted Stock Units

Restricted stock awards and restricted stock unit activity during the six months ended June 30, 2021 is summarized as follows:

	Shares/ Units (in thousands)			Weighted average grant date fair value
Unvested balance at December 31, 2020		1,632		$	3.18
Granted		172			2.01
Vested		(141	)		3.31
Forfeited		(186	)		2.78
Unvested balance at June 30, 2021		1,477		$	3.08

Commitments, Contingencies, and Taxes - Additional Information (Detail)	Jun. 30, 2021	Dec. 31, 2020
Commitments Contingencies Taxes And Other [Abstract]
Percentage of valuation allowance	100.00%	100.00%

Computation of Net Loss Per Share Basic and Diluted (Detail) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Numerator:
Net loss applicable to common stockholders	$ (333)	$ (4,508)	$ (5,668)	$ (29,383)
Class A
Numerator:
Net loss from continuing operations, net of tax	(35)	(561)	(603)	(3,090)
Discontinued operations, net of tax		114		179
Net loss applicable to common stockholders	$ (35)	$ (447)	$ (603)	$ (2,911)
Weighted average number of shares outstanding used to calculate basic net loss per share	4,661	4,661	4,661	4,661
Weighted average number of shares outstanding used to calculate diluted net loss per share	4,661	4,661	4,661	4,661
Basic net loss per share:
Continuing operations, net of tax	$ (0.01)	$ (0.12)	$ (0.13)	$ (0.66)
Discontinued operations, net of tax		0.03		0.04
Basic net loss per share applicable to common stockholders	$ (0.01)	$ (0.09)	$ (0.13)	$ (0.62)
Numerator:
Net loss from continuing operations, net of tax	$ (35)	$ (561)	$ (603)	$ (3,090)
Diluted net loss from continuing operations, net of tax	(35)	(561)	(603)	(3,090)
Discontinued operations, net of tax		114		179
Diluted net income from discontinued operations, net of tax		114		179
Net loss applicable to common stockholders	$ (35)	$ (447)	$ (603)	$ (2,911)
Diluted loss per share:
Continuing operations, net of tax	$ (0.01)	$ (0.12)	$ (0.13)	$ (0.66)
Discontinued operations, net of tax		0.03		0.04
Diluted net loss per share applicable to common stockholders	$ (0.01)	$ (0.09)	$ (0.13)	$ (0.62)
Class B
Numerator:
Net loss from continuing operations, net of tax	$ (298)	$ (5,102)	$ (5,065)	$ (28,096)
Discontinued operations, net of tax		1,041		1,624
Net loss applicable to common stockholders	$ (298)	$ (4,061)	$ (5,065)	$ (26,472)
Weighted average number of shares outstanding used to calculate basic net loss per share	39,171	42,385	39,167	42,382
Conversion of Class A to Class B common shares outstanding	4,661	4,661	4,661	4,661
Weighted average number of shares outstanding used to calculate diluted net loss per share	43,832	47,046	43,828	47,043
Basic net loss per share:
Continuing operations, net of tax	$ (0.01)	$ (0.12)	$ (0.13)	$ (0.66)
Discontinued operations, net of tax		0.03		0.04
Basic net loss per share applicable to common stockholders	$ (0.01)	$ (0.09)	$ (0.13)	$ (0.62)
Numerator:
Net loss from continuing operations, net of tax	$ (298)	$ (5,102)	$ (5,065)	$ (28,096)
Reallocation of net loss for Class A shares as a result of conversion of Class A to Class B shares	(35)	(561)	(603)	(3,090)
Diluted net loss from continuing operations, net of tax	(333)	(5,663)	(5,668)	(31,186)
Discontinued operations, net of tax		1,041		1,624
Reallocation of discontinued operations for Class A shares as a result of conversion of Class A to Class B shares		114		179
Diluted net income from discontinued operations, net of tax		1,155		1,803
Net loss applicable to common stockholders	$ (333)	$ (4,508)	$ (5,668)	$ (29,383)
Diluted loss per share:
Continuing operations, net of tax	$ (0.01)	$ (0.12)	$ (0.13)	$ (0.66)
Discontinued operations, net of tax		0.03		0.04
Diluted net loss per share applicable to common stockholders	$ (0.01)	$ (0.09)	$ (0.13)	$ (0.62)

Segment Reporting and Geographic Information

6 Months Ended

Jun. 30, 2021

Segment Reporting [Abstract]

Segment Reporting and Geographic Information

(3) Segment Reporting and Geographic Information

Operating segments are revenue-producing components of the enterprise for which separate financial information is produced internally for the Company’s management. For the six months ended June 30, 2020 and 2021, the Company operated in a single segment comprised of its core analytics and solutions services. In October 2020, the Company sold certain assets related to its Local Leads Platform, Call Marketplace and other assets not related to core conversational analytics. As a result, the operating results related to these assets are shown as discontinued operations in the Condensed Consolidated Statements of Operations for all periods presented. See Note 14. Discontinued Operations and Related Party Investment for further discussion.

Long-lived assets by geographical region are based on the location of the legal entity that owns the assets. As of December 31, 2020 and June 30, 2021, no significant long-lived assets were held by entities outside of the United States.

Revenues from customers by geographical areas are tracked on the basis of the location of the customer. The majority of the Company’s revenue and accounts receivable are derived from domestic sales to customers.

Revenues by geographic region are as follows (in percentages):

	Six Months Ended June 30,						Three Months Ended June 30,
	2020			2021			2020			2021
United States		97	%		98	%		98	%		98	%
Canada		2	%		2	%		2	%		2	%
Other countries		1	%	*				0	%	*
		100	%		100	%		100	%		100	%

*	Less than 1% of revenue.

- Definition

The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments.

+ References

Reference 1: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 31
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8924-108599

Reference 2: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 34
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8981-108599

Reference 3: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 21
-Subparagraph (a)
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8721-108599

Reference 4: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 40
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e9031-108599

Reference 5: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 32
-Subparagraph (f)
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8933-108599

Reference 6: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 32
-Subparagraph (e)
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8933-108599

Reference 7: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
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Reference 8: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
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-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e9038-108599

Reference 9: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 32
-Subparagraph (d)
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8933-108599

Reference 10: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 22
-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8736-108599

Reference 11: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
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-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e9054-108599

Reference 12: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
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-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8657-108599

Reference 13: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
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-URI http://asc.fasb.org/extlink&oid=120311839&loc=d3e8721-108599

Reference 14: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-URI http://asc.fasb.org/topic&trid=2134510

+ Details

Concentrations - Additional Information (Detail)	Jun. 30, 2021 Entity
Risks And Uncertainties [Abstract]
Number of financial institutions	2

Identifiable Intangible Assets from Acquisitions (Tables)

6 Months Ended

Jun. 30, 2021

Goodwill And Intangible Assets Disclosure [Abstract]

Summary of Identifiable Intangible Assets from Acquisitions

Identifiable intangible assets from acquisitions consisted of the following (in thousands):

	As of December 31, 2020
	Gross Carrying Amount		Accumulated Amortization			Impairment			Net Carrying Amount
Customer relationships	$	13,018	$	(4,693	)	$	(3,430	)	$	4,895
Technologies		9,369		(4,731	)		(1,062	)		3,576
Non-compete agreements		3,409		(2,413	)		(346	)		650
Tradenames		734		(538	)		(121	)		75
Total identifiable intangible assets from acquisitions	$	26,530	$	(12,375	)	$	(4,959	)	$	9,196

	As of June 30, 2021
	Gross Carrying Amount		Accumulated Amortization			Impairment			Net Carrying Amount
Customer relationships	$	13,018	$	(5,798	)	$	(3,430	)	$	3,790
Technologies		9,369		(5,942	)		(1,062	)		2,365
Non-compete agreements		3,409		(2,592	)		(346	)	$	471
Tradenames		734		(603	)		(121	)		10
Total identifiable intangible assets from acquisitions	$	26,530	$	(14,935	)	$	(4,959	)	$	6,636

Goodwill - Additional Information (Detail) - USD ($) $ in Thousands	3 Months Ended	6 Months Ended
	Mar. 31, 2020	Jun. 30, 2021	Jun. 30, 2020	Dec. 31, 2020
Goodwill And Intangible Assets Disclosure [Abstract]
Goodwill		$ 17,558		$ 17,558
Adjustment to goodwill		$ 0
Impairment of goodwill	$ 14,700		$ 14,688

Description of Business and Basis of Presentation

6 Months Ended

Jun. 30, 2021

Accounting Policies [Abstract]

Description of Business and Basis of Presentation

(1) Description of Business and Basis of Presentation

Description of Business

Marchex, Inc. (the “Company”) was incorporated in the state of Delaware on January 17, 2003. The Company is a conversational analytics and solutions company that helps businesses connect, drive, measure, and convert callers into customers, and connects the voice of the customer to their business. We deliver data insights and incorporate artificial intelligence (AI)-powered functionality that drives insights and solutions to help companies find, engage and support their customers across voice and text-based communication channels.

Divestiture

In October 2020, the Company sold its interests in certain assets related to its Local Leads Platform, Call Marketplace and other assets not related to core conversational analytics and sales engagement solutions. The purchaser is a related party controlled by a shareholder and officers of the Company. The assets met the definition of a business and represented a discontinued operation since the disposal enabled the Company to focus more wholly on its core conversational analytics and sales engagement solution activities, and it had a significant effect on the Company’s operations and financial results. The Company will have no further involvement in the key strategic decision making or operations of the business. As a result, the operating results related to these assets are shown as discontinued operations, net of tax, in the Condensed Consolidated Statements of Operations for the six months ended June 30, 2020. See Note 14. Discontinued Operations and Related Party Investment of the Notes to the Condensed Consolidated Financial Statements for further discussion. Unless otherwise indicated, information presented in the Notes to the Financial Statements relates only to the Company’s continuing operations.

The Impact of COVID-19 on our Business

In late 2019, an outbreak of COVID-19 emerged and by March 2020, was declared a global pandemic by the World Health Organization. Across the United States and the world, governments and municipalities instituted measures in an effort to control the spread of COVID-19, including quarantines, shelter-in-place orders, school closings, travel restrictions and the closure of non-essential businesses. By the end of March, the macroeconomic impacts became significant, exhibited by, among other things, a rise in unemployment and market volatility.

For most of the quarter ended March 31, 2020, the Company’s results reflect historical trends and seasonality. However, beginning in March 2020, the Company experienced a decline in revenues due to the impact of COVID-19 and the related reductions in global economic activity and reduced spending by its customers in response to the macroeconomic impact. During the quarter ended March 31, 2020, the Company also assessed the realized and potential credit deterioration of its customers due to changes in the macroeconomic environment, which has been reflected in an increase in its allowance for credit losses for accounts receivable as of March 31, 2020 and December 31, 2020. Additionally, the Company determined that indicators of impairment had occurred during the first quarter of 2020, which resulted in the Company performing an interim impairment analysis during the first quarter of 2020. As a result of this interim impairment test, the Company recognized an impairment of its intangible long-lived assets and goodwill during the first quarter of 2020. See the Note 11. Identifiable Intangible Assets from Acquisitions and Note 12. Goodwill in these Notes to the Condensed Consolidated Financial Statements for additional information.

During the second quarter of 2021, we observed an improving U.S. economy which drove elevated conversational channels. We are cautious whether the improvement is sustainable or temporary as the pandemic evolves and is unpredictable. We continue to add customers across multiple product lines and verticals and focused on our strategic priorities and growth initiatives to support our long-term growth efforts.

For additional information for the effects of the COVID-19 pandemic and resulting global disruptions on the Company’s business and operations, refer to Item 2 of Part I, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and Item 1.A of Part II, “Risk Factors”.

Basis of Presentation

The accompanying unaudited Condensed Consolidated Financial Statements have been prepared in accordance with accounting principles generally accepted in the United States ("U.S. GAAP") and pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”). Certain information and note disclosures normally included in annual financial statements prepared

in accordance with U.S. GAAP have been condensed or omitted pursuant to those rules and regulations, although the Company believes that the disclosures made are adequate to make the information not misleading.

The preparation of our unaudited Condensed Consolidated Financial Statements requires management to make estimates and assumptions that affect the amounts of assets and liabilities and disclosures of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. The Company has used estimates related to several financial statement amounts, including revenues, allowance for doubtful accounts, allowance for advertiser credits, useful lives for property and equipment and intangible assets, valuation of intangible assets, valuation of contingent consideration transferred as a result of business combinations, the fair value of the Company’s common stock and stock option awards, the impairment of goodwill and the valuation allowance for deferred tax assets. The inputs into our judgments and estimates consider the economic implications of COVID-19 on our critical and significant accounting estimates. Actual results could differ from those estimates.

Operating results for the three and six months ended June 30, 2021 are not necessarily indicative of the results that may be expected for the year ending December 31, 2021, or for any other period. The interim financial information is unaudited, and reflects all normal adjustments that are, in our opinion, necessary to provide a fair statement of results for the interim periods presented. The balance sheet at December 31, 2020 has been derived from the audited Consolidated Financial Statements at that date. This report should be read in conjunction with the Consolidated Financial Statements in our 2020 Form 10-K where we include additional information about our policies and the methods and assumptions used in our estimates.

Our Company consolidates all entities that we control by ownership of a majority voting interest. All inter-company transactions and balances have been eliminated in consolidation. Certain reclassifications have been made to the Condensed Consolidated Financial Statements in the prior periods to conform to the current period presentation.

Assets, liabilities and operations of foreign subsidiaries are recorded based on the functional currency of the entity. For a majority of our foreign operations, the functional currency is the U.S. dollar. Assets and liabilities denominated in other than the functional currency are remeasured each month with the remeasurement gain or loss recorded in other income and expense in the Condensed Consolidated Statements of Operations.

Recent Accounting Pronouncements Not Yet Effective

In June 2016, the FASB issued Accounting Standards Update No. 2016-13, Financial Instruments — Credit Losses (Topic 326), Measurement of Credit Losses on Financial Instruments (ASU 2016-13), an ASU amending the impairment model for most financial assets and certain other instruments. Early adoption is permitted after December 15, 2018. The ASU must be adopted using a modified-retrospective approach. In November 2018, the FASB issued Accounting Standards Update No. 2018-19, Codification Improvements (Topic 326), Financial Instruments - Credit Losses (ASU 2018-19), an ASU intended to improve the Codification or correct its unintended application. The ASU is effective upon the adoption of the amendments in Accounting Standards Update No. 2016-13, Financial Instruments - Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments, with early adoption permitted after December 15, 2018. The Company does not expect adoption of ASU 2018-19 and ASU 2016-13 to have a material impact on its Condensed Consolidated Financial Statements. In addition, in May 2019, the FASB issued Accounting Standards Update No. 2019-05, Financial Instruments — Credit Losses (Topic 326), Targeted Transition Relief, (ASU 2019-05)), an ASU which provides ASU 2016-13 transition relief by providing entities with an alternative to irrevocably elect the fair value option for eligible financial assets measured at amortized cost upon adoption of the credit losses standard. To be eligible for the transition election, the existing financial asset must otherwise be both within the scope of the new credit losses standard and eligible for the applying the fair value option in ASC 825-10. The election must be applied on an instrument-by-instrument basis and is not available for either available-for-sale or held-to-maturity debt securities. The ASU is effective upon the adoption of the amendments in ASU 2016-13. In addition, in November 2019, the FASB issued Accounting Standards Update No. 2019-10, Financial Instruments - Credit Losses (Topic 326), Derivatives and Hedging (Topic 815), and Leases (Topic 842) - Effective Dates (ASU-2019-10), an ASU modifying the effective dates of various previous pronouncements. As the Company qualifies as a Smaller Reporting Company with the SEC, this ASU revised the effective date of ASU 2016-13 and ASU 2017-04 to fiscal years beginning after December 15, 2022. The Company does not expect adoption of ASU 2019-10 to have a material impact on our Consolidated Financial Statements. The Company does not expect adoption of ASU 2019-10, ASU 2019-05, ASU 2018-19 and ASU 2016-13 to have a material impact on its Consolidated Financial Statements.

In February 2020, the FASB issued Accounting Standards Update No. 2020-02, Financial Instruments — Credit Losses (Topic 326) and Leases (Topic 842). This ASU adds an SEC paragraph pursuant to the issuance of SEC Staff Accounting Bulletin No. 119, which adds Topic 6M on Accounting for Loan Losses by Registrants Engaged in Lending Activities Subject to FASB ASC Topic 326. It also adds a note in paragraph 842-10-S65-1 regarding the updated effective date for Leases pursuant to the issuance of ASU 2019-10. Additionally, in March 2020 Accounting Standards Update No. 2020-03, Codification Improvements to Financial Instruments (ASU 2020-03), an ASU which represent changes to clarify or improve the Codification. The amendments make the Codification easier to understand and easier to apply by eliminating inconsistencies and providing clarifications. The amendments and are not

expected to have a significant effect on current accounting practice or create a significant administrative cost to most entities. The Company does not expect adoption of ASU 2020-02 and of ASU 2020-03 to have a material impact on our Consolidated Financial Statements.

In November 2019, the FASB issued Accounting Standards Update No. 2019-11, Codification Improvement to Topic 326, Financial Instruments — Credit Losses, an ASU which makes several amendments to the new credit losses standard, including an amendment requiring entities to include certain expected recoveries of the amortized cost basis previously written off, or expected to be written off, in the allowance for credit losses for purchased credit deteriorated assets. The amendments also provide transition relief related to troubled debt restructurings, allow entities to exclude accrued interest amounts from certain required disclosures and clarify the requirements for applying the collateral maintenance practical expedient. For entities that have not yet adopted the new credit losses standard, the effective dates and transition requirements are the same as those in ASU 2016-13. For entities that have adopted the new credit losses standard, the amendments are effective for fiscal years beginning after December 15, 2019, including interim periods within those fiscal years. Early adoption is permitted in any interim period, as long as the entity has adopted the new credit losses standard. The ASU must be adopted using a modified-retrospective approach. The Company does not expect adoption of ASU 2019-11 to have a material impact on its Consolidated Financial Statements.

In December 2019, the FASB issued Accounting Standards Update No. 2019-12, Income Taxes (Topic 740) – Simplifying the Accounting for Income Taxes, an ASU which eliminates certain exceptions to the guidance in Accounting Standards Codification (ASC or Codification) 740 related to the approach for intraperiod tax allocation, the methodology for calculating income taxes in an interim period and the recognition of deferred tax liabilities for outside basis differences. The new guidance also simplifies aspects of the accounting for franchise taxes and enacted changes in tax laws or rates and clarifies the accounting for transactions that result in a step-up in the tax basis of goodwill. The guidance also clarifies that single-member limited liability companies and similar disregarded entities that are not subject to income tax are not required to recognize an allocation of consolidated income tax expense in their separate financial statements, but they could elect to do so. The ASU is effective for reporting periods beginning after December 15, 2020, with early adoption permitted. The transition method related to the ASU amendments depend upon the nature of the guidance and vary depending upon the specific amendment being implemented. The Company does not expect adoption of ASU 2019-12 to have a material impact on its Consolidated Financial Statements.

Leases - Additional Information (Detail) - USD ($)	1 Months Ended	3 Months Ended		6 Months Ended
Leases - Additional Information (Detail) - USD ($)	Apr. 30, 2019	Jun. 30, 2019	Mar. 31, 2018	Jun. 30, 2021	Apr. 30, 2018
Lessee Lease Description [Line Items]
Lease expiration date				Mar. 31, 2025
Payments for lease termination fee				$ 671,000
Contribution as credit against lease payments				$ 180,000
Contribution from lessor as reimbursement towards leasehold improvements		$ 180,000
Payments towards leasehold improvements			$ 373,000
Letter of credit amount payable					$ 575,000
Line Of Credit Facility Increase Decrease For Period Net	$ 100,000
Lease termination date				Mar. 31, 2023
Mississauga, Canada [Member]
Lessee Lease Description [Line Items]
Lease expiration date				Nov. 30, 2021
Lease commencement period				November 2016
Lease term (in months)				60 months
Wichita, Kansas
Lessee Lease Description [Line Items]
Lease agreement description				The Company commenced a new lease for an office space in Wichita, Kansas in June 2020 which continues for a period of 66 months with an option to extend the term for two additional periods of three years each.

Net Income (Loss) Per Share

6 Months Ended

Jun. 30, 2021

Earnings Per Share [Abstract]

Net Income (Loss) Per Share

(7) Net Income (Loss) Per Share

The Company computes net income (loss) per share of Class A and Class B common stock using the two-class method. Under the provisions of the two-class method, basic net income (loss) per share is computed by dividing net income (loss) applicable to common stockholders by the weighted average number of common shares outstanding during the year. Diluted net income (loss) per share is computed by dividing net income (loss) applicable to common stockholders by the weighted average number of common and dilutive common equivalent shares outstanding during the period. The computation of the diluted net income (loss) per share of Class B common stock assumes the conversion of Class A common stock to Class B common stock, while the diluted net income (loss) per share of Class A common stock does not assume the conversion of those shares.

In accordance with the two-class method, the undistributed earnings (losses) for each year are allocated based on the contractual participation rights of the Class A and Class B common shares and the restricted shares as if the earnings for the year had been distributed. Considering the terms of the Company’s charter which provides that, if and when dividends are declared on the Company’s common stock in accordance with Delaware General Corporation Law, equivalent dividends shall be paid with respect to the shares of Class A common stock and Class B common stock and that both classes of common stock have identical dividend rights and would share equally in the Company’s net assets in the event of liquidation, the Company has allocated undistributed earnings (losses) on a proportionate basis.

Instruments granted in unvested share-based payment awards that contain nonforfeitable rights to dividends or dividend equivalents, whether paid or unpaid, are participating securities prior to vesting. As such, the Company’s restricted stock awards are considered participating securities for purposes of calculating earnings per share.

The following tables present the computation of basic net loss per share applicable to common stockholders for the periods ended (in thousands, except per share amounts):

	Six Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Basic net loss per share:
Numerator:
Net loss from continuing operations, net of tax	$	(3,090	)	$	(28,096	)	$	(603	)	$	(5,065	)
Discontinued operations, net of tax		179			1,624			—			—
Net loss applicable to common stockholders	$	(2,911	)	$	(26,472	)	$	(603	)	$	(5,065	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,382			4,661			39,167
Basic net loss per share:
Continuing operations, net of tax	$	(0.66	)	$	(0.66	)	$	(0.13	)	$	(0.13	)
Discontinued operations, net of tax		0.04			0.04			—			—
Basic net loss per share applicable to common stockholders	$	(0.62	)	$	(0.62	)	$	(0.13	)	$	(0.13	)

	Three Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Basic net loss per share:
Numerator:
Net loss from continuing operations, net of tax	$	(561	)	$	(5,102	)	$	(35	)	$	(298	)
Discontinued operations, net of tax		114			1,041			—			—
Net loss applicable to common stockholders	$	(447	)	$	(4,061	)	$	(35	)	$	(298	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,385			4,661			39,171
Basic net loss per share:
Continuing operations, net of tax	$	(0.12	)	$	(0.12	)	$	(0.01	)	$	(0.01	)
Discontinued operations, net of tax		0.03			0.03			—			—
Basic net loss per share applicable to common stockholders	$	(0.09	)	$	(0.09	)	$	(0.01	)	$	(0.01	)

The following tables present the computation of diluted net loss per share applicable to common stockholders for the periods ended (in thousands, except per share amounts):

	Six Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Diluted net loss per share:
Numerator:
Net loss from continuing operations, net of tax	$	(3,090	)	$	(28,096	)	$	(603	)	$	(5,065	)
Reallocation of net loss for Class A shares as a result of conversion of Class A to Class B shares		—			(3,090	)		—			(603	)
Diluted net loss from continuing operations, net of tax	$	(3,090	)	$	(31,186	)	$	(603	)	$	(5,668	)
Net income from discontinued operations, net of tax	$	179		$	1,624		$	-		$	-
Reallocation of discontinued operations for Class A shares as a result of conversion of Class A to Class B shares		—			179			—			—
Diluted net income from discontinued operations, net of tax	$	179		$	1,803		$	-		$	-
Net loss applicable to common stockholders	$	(2,911	)	$	(29,383	)	$	(603	)	$	(5,668	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,382			4,661			39,167
Conversion of Class A to Class B common shares outstanding		—			4,661			—			4,661
Weighted average number of shares outstanding used to calculate diluted net loss per share		4,661			47,043			4,661			43,828
Diluted loss per share:
Continuing operations, net of tax	$	(0.66	)	$	(0.66	)	$	(0.13	)	$	(0.13	)
Discontinued operations, net of tax		0.04			0.04			—			—
Diluted net loss per share applicable to common stockholders	$	(0.62	)	$	(0.62	)	$	(0.13	)	$	(0.13	)

	Three Months Ended June 30,
	2020						2021
	Class A			Class B			Class A			Class B
Diluted net loss per share
Numerator:
Net loss from continuing operations, net of tax	$	(561	)	$	(5,102	)	$	(35	)	$	(298	)
Reallocation of net loss for Class A shares as a result of conversion of Class A to Class B shares		—			(561	)		—			(35	)
Diluted net loss from continuing operations, net of tax	$	(561	)	$	(5,663	)	$	(35	)	$	(333	)
Net income from discontinued operations, net of tax	$	114		$	1,041		$	-		$	-
Reallocation of discontinued operations for Class A shares as a result of conversion of Class A to Class B shares		—			114			—			—
Diluted net income from discontinued operations, net of tax	$	114		$	1,155		$	-		$	-
Net loss applicable to common stockholders	$	(447	)	$	(4,508	)	$	(35	)	$	(333	)
Denominator:
Weighted average number of shares outstanding used to calculate basic net loss per share		4,661			42,385			4,661			39,171
Conversion of Class A to Class B common shares outstanding		—			4,661			—			4,661
Weighted average number of shares outstanding used to calculate diluted net loss per share		4,661			47,046			4,661			43,832
Diluted loss per share:
Continuing operations, net of tax	$	(0.12	)	$	(0.12	)	$	(0.01	)	$	(0.01	)
Discontinued operations, net of tax		0.03			0.03			—			—
Diluted net loss per share applicable to common stockholders	$	(0.09	)	$	(0.09	)	$	(0.01	)	$	(0.01	)

The computation of diluted net loss per share excludes the following because their effect would be anti-dilutive (in thousands):

•

As of June 30, 2020 and 2021, outstanding options to acquire 4,676 and 3,581 shares, respectively of Class B common stock.

•

As of June 30, 2020 and 2021, 1,077 and 1,110 shares of unvested Class B restricted common shares, respectively.

•

As of June 30, 2020 and 2021, 656 and 368 restricted stock units, respectively.

Net Income (Loss) Per Share - Additional Information (Detail) - shares shares in Thousands	6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020
Equity Option \| Class B
Antidilutive Securities Excluded from Computation of Earnings Per Share [Line Items]
Anti-dilutive shares	3,581	4,676
Restricted Stock \| Class B
Antidilutive Securities Excluded from Computation of Earnings Per Share [Line Items]
Anti-dilutive shares	1,110	1,077
Restricted Stock Units
Antidilutive Securities Excluded from Computation of Earnings Per Share [Line Items]
Anti-dilutive shares	368	656

Goodwill

6 Months Ended

Jun. 30, 2021

Goodwill And Intangible Assets Disclosure [Abstract]

Goodwill

(12) Goodwill

The balance of goodwill as of December 31, 2020 and June 30, 2021 is $17.6 million. There were no changes in the carrying amount of goodwill for the six months ended June 30, 2021.

The Company performs its annual impairment testing on November 30 and whenever events or changes in circumstances indicate the carrying value of goodwill may not be recoverable. When evaluating goodwill for impairment, the Company may first perform a qualitative assessment and determine if the fair value of the reporting unit is more likely than not greater than its carrying amount. For the three months ended March 31, 2020, the Company’s stock price was impacted by volatility in the U.S. financial markets as a result of the rapid spread of the coronavirus globally which has resulted in increased travel restrictions and disruption and shutdown of businesses, and traded below the then book value for an extended period of time. Accordingly, the Company tested its goodwill for impairment and concluded that the carrying value exceeded the estimated fair value of the Company’s single reporting unit and recognized an impairment loss during the first quarter of 2020 of $14.7 million. The Company tested its goodwill for impairment again upon the Divestiture and at November 30, 2020. No additional impairment loss was determined to have occurred. The impairment charges from the first quarter of 2020 are reflected in the Company’s Condensed Consolidated Statement of Operations for the three months ended March 31, 2020 within Impairment of goodwill. The estimated fair value of the Company’s single reporting unit was based on estimates of future operating results, discounted cash flows and other market-based factors, including the Company’s stock price. The goodwill impairment loss resulted primarily from a sustained decline in the Company’s common stock share price and market capitalization as well as lower projected revenue growth rates and profitability levels compared to historical results. The lower projected operating results reflect changes in assumptions related to organic revenue growth rates, market trends, business mix, cost structure, and other expectations about the anticipated short-term and long-term operating results.

The testing of goodwill for impairment requires the Company to make significant estimates about its future performance and cash flows, as well as other assumptions. Events and circumstances considered in determining whether the carrying value of goodwill may not be recoverable include, but are not limited to: significant changes in performance relative to expected operating results;

significant changes in the use of the assets; significant changes in competition and market dynamics; significant and sustained declines in the Company’s stock price and market capitalization; a significant decline in its expected future cash flows or a significant adverse change in the Company’s business climate. These estimates and circumstances are inherently uncertain and can be affected by numerous factors, including changes in economic, industry or market conditions, changes in business operations, a loss of a significant customer, changes in competition, volatility in financial markets, or changes in the share price of the Company’s Class B common stock and market capitalization. The Company will continue to monitor its financial performance, stock price and other factors in order to determine if there are any indicators of impairment prior to its annual impairment evaluation in November 2021.

Revenues by Geographic Region (Detail) - Geographic Concentration Risk - Consolidated Revenue

3 Months Ended

6 Months Ended

Jun. 30, 2021

Jun. 30, 2020

Jun. 30, 2021

Jun. 30, 2020

Segment Reporting Information

Revenues by geographic region

100.00%

United States

Segment Reporting Information

Revenues by geographic region

98.00%

97.00%

Canada

Segment Reporting Information

Revenues by geographic region

2.00%

Other Countries

Segment Reporting Information

Revenues by geographic region

^[1]

0.00%

1.00%

[1]	Less than 1% of revenue.

Fair Value of Financial Instruments (Tables)

6 Months Ended

Jun. 30, 2021

Fair Value Disclosures [Abstract]

Fair Value of Cash and Cash Equivalents

The following table provides information about the fair value of our cash and cash equivalents balance as of December 31, 2020 and June 30, 2021 (in thousands):

	At December 31,		At June 30,
	2020		2021
Level 1 Assets:
Cash	$	13,492	$	11,453
Money market funds		20,359		16,360
Total cash and cash equivalents	$	33,851	$	27,813

Revenue Recognition - Additional Information (Detail) - USD ($)	3 Months Ended		6 Months Ended		12 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020	Dec. 31, 2020
Disaggregation Of Revenue [Line Items]
Allowance for advertiser credits	$ 227,000		$ 227,000		$ 170,000
Deferred revenue	1.4		1.4		1,400,000
Revenue recognized	392,000	$ 214,000	$ 1,100,000	$ 717,000
Revenue, Practical expedient description terms			The majority of the Company’s total revenue is derived from contracts that include consideration that is variable in nature. The variable elements of these contracts primarily include the number of transactions (for example, the number qualified phone calls). For contracts with an effective term greater than one year, the Company applies the standard’s practical expedient that permits the exclusion of disclosure of the value of unsatisfied performance obligations for these contracts as the Company’s right to consideration corresponds directly to the value provided to the customer for services completed to date and all future variable consideration is allocated to wholly unsatisfied performance obligations. A term for purposes of these contracts has been estimated at 24 months. In addition, the Company applies the standard’s optional exemption to disclose information about performance obligations for contracts that have original expected terms of one year or less.
Customer Relationships
Disaggregation Of Revenue [Line Items]
Estimated life			24 months
Customer Contracts
Disaggregation Of Revenue [Line Items]
Deferred contract costs, net	$ 127,000		$ 127,000		167,000
Amortization associated with deferred contract costs			$ 1,100,000		$ 989,000
Maximum \| Customer Contracts
Disaggregation Of Revenue [Line Items]
Threshold amortization period when company obtains a contact			1 year

Supplemental Financial Statement Information (Tables)

6 Months Ended

Jun. 30, 2021

Organization Consolidation And Presentation Of Financial Statements [Abstract]

Property and Equipment

Property and equipment consisted of the following (in thousands):

	At December 31, 2020			At June 30, 2021
Computer and other related equipment	$	13,278		$	13,273
Purchased and internally developed software		2,058			2,444
Furniture and fixtures		1,271			1,271
Leasehold improvements		1,737			1,732
	$	18,344		$	18,720
Less: Accumulated depreciation and amortization		(15,597	)		(16,232	)
Property and equipment, net	$	2,747		$	2,488

Summary of Interest income and other

Interest income and other consists of the following (in thousands):

	For the Six Months Ended					For the Three Months Ended
	2020		2021			2020		2021
Interest Income	$	102	$	2		$	5	$	-
Interest Expense & Foreign Currency		33		(32	)		23		(19	)
Other		7		2,504			4		2,505
Total	$	142	$	2,474		$	32	$	2,486

CARES Act Loans and Foreign Wage Subsidy

6 Months Ended

Jun. 30, 2021

Debt Instruments [Abstract]

CARES Act Loans and Foreign Wage Subsidy

(13) CARES Act Loans and Foreign Wage Subsidy

During the second quarter of 2020, the Company secured $5.3 million in promissory notes to bank lenders pursuant to government loan programs (collectively, the “Loans”). At December 31, 2020 and June 30, 2021, the remaining balance was $5.1 million. The difference relates to the business operations divested in October 2020. The Loans were made under, and are subject to the terms and conditions of, the CARES Act and are administered by the U.S. Small Business Administration (“SBA”). The current terms of the Loans are two years with maturity dates in the second quarter of 2022 and they contain a fixed annual interest rate of 1%. Payments of principal and interest on the Loans will be deferred for a period in excess of six months. Principal and interest are payable monthly commencing one month after the payment deferral period and may be prepaid by the Company at any time prior to maturity with no prepayment penalties. There are scenarios where, under the terms of the CARES Act, recipients can apply for and receive forgiveness for all, or a portion of the Loans issued. Such forgiveness will be determined, subject to limitations and conditions, based on the use of Loan proceeds for certain permissible purposes as set forth in the CARES Act, including, but not limited to, payroll, mortgage and rent costs. In June 2021, the Company applied for forgiveness for the Loans issued. Due to the uncertainties concerning the anticipated timing of repayment or forgiveness that are not within our control as well as the evolving parameters and interpretations of requirements, these loans are presented as a current liability on our Condensed Consolidated Balance Sheets.

In addition, under foreign wage and rent subsidy programs in response to the COVID-19 pandemic, a subsidiary received approximately $148,000 and $299,000 in funding during the three and six months ended June 30, 2021, respectively, that were treated as reductions of payroll and related expenses.

Condensed Consolidated Statements of Operations - USD ($) shares in Thousands, $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Revenue	$ 14,006	$ 12,716	$ 26,986	$ 24,724
Expenses:
Service costs	$ 5,460	$ 4,967	$ 10,882	$ 9,796
Type of Cost, Good or Service [Extensible List]	us-gaap:ServiceMember	us-gaap:ServiceMember	us-gaap:ServiceMember	us-gaap:ServiceMember
Sales and marketing	$ 2,702	$ 4,828	$ 6,339	$ 8,998
Product development	4,789	5,307	10,111	10,664
General and administrative	2,465	2,845	5,085	6,298
Amortization of intangible assets from acquisitions	1,378	1,206	2,559	2,969
Acquisition and disposition-related costs (benefit)	76	(361)	121	(996)
Total operating expenses	16,870	18,792	35,097	37,729
Impairment of goodwill				(14,688)
Impairment of intangible assets from acquisitions				(4,959)
Loss from operations	(2,864)	(6,076)	(8,111)	(32,652)
Interest income and other, net	2,486	32	2,474	142
Loss before provision for income taxes	(378)	(6,044)	(5,637)	(32,510)
Income tax expense (benefit)	(45)	(381)	31	(1,324)
Loss from continuing operations	(333)	(5,663)	(5,668)	(31,186)
Income from discontinued operations, net of tax		1,155		1,803
Net loss applicable to common stockholders	$ (333)	$ (4,508)	$ (5,668)	$ (29,383)
Basic and diluted net loss per Class A and Class B share applicable to common stockholders:
Continuing operations	$ (0.01)	$ (0.12)	$ (0.13)	$ (0.66)
Discontinued operations, net of tax		0.03		0.04
Basic and diluted net loss per Class A and Class B share applicable to common stockholders	$ (0.01)	$ (0.09)	$ (0.13)	$ (0.62)
Class A
Expenses:
Net loss applicable to common stockholders	$ (35)	$ (447)	$ (603)	$ (2,911)
Shares used to calculate basic net loss per share applicable to common stockholders:
Shares used to calculate basic net loss per share applicable to common stockholders	4,661	4,661	4,661	4,661
Shares used to calculate diluted net loss per share applicable to common stockholders:
Shares used to calculate diluted net loss per share applicable to common stockholders	4,661	4,661	4,661	4,661
Class B
Expenses:
Net loss applicable to common stockholders	$ (298)	$ (4,061)	$ (5,065)	$ (26,472)
Shares used to calculate basic net loss per share applicable to common stockholders:
Shares used to calculate basic net loss per share applicable to common stockholders	39,171	42,385	39,167	42,382
Shares used to calculate diluted net loss per share applicable to common stockholders:
Shares used to calculate diluted net loss per share applicable to common stockholders	43,832	47,046	43,828	47,043

Summary Restricted Stock Awards and Restricted Stock Units Activity (Detail) - Restricted Stock	6 Months Ended
	Jun. 30, 2021 $ / shares shares
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Unvested Shares, Beginning Balance \| shares	1,632
Granted, Shares \| shares	172
Vested, Shares \| shares	(141)
Forfeited, Shares \| shares	(186)
Unvested Shares, Ending Balance \| shares	1,477
Weighted average grant date fair value, Beginning Balance \| $ / shares	$ 3.18
Granted, Weighted average grant date fair value \| $ / shares	2.01
Vested, Weighted average grant date fair value \| $ / shares	3.31
Forfeited, Weighted average grant date fair value \| $ / shares	2.78
Weighted average grant date fair value, Ending Balance \| $ / shares	$ 3.08

Stock-based Compensation Expense by Operating Expense (Detail) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]
Total stock-based compensation	$ 655	$ 845	$ 1,399	$ 1,807
Service Costs
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]
Total stock-based compensation	3	6	11	22
Sales and Marketing
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]
Total stock-based compensation	221	250	450	511
Product development
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]
Total stock-based compensation	88	90	185	171
General and Administrative
Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items]
Total stock-based compensation	$ 343	$ 499	$ 753	$ 1,103

Condensed Consolidated Balance Sheets - USD ($) $ in Thousands	Jun. 30, 2021	Dec. 31, 2020
Current assets:
Cash and cash equivalents	$ 27,813	$ 33,851
Accounts receivable, net	8,738	6,331
Prepaid expenses and other current assets	2,662	2,160
Total current assets	39,213	42,342
Property and equipment, net	2,488	2,747
Right-of-use lease asset	2,986	3,744
Other assets, net	1,306	1,345
Goodwill	17,558	17,558
Intangible assets from acquisitions, net	6,636	9,196
Total assets	70,187	76,932
Current liabilities:
Accounts payable	2,307	2,424
Accrued benefits and payroll	4,741	5,975
Other accrued expenses and current liabilities	3,715	4,210
Deferred revenue and deposits	1,454	1,393
Lease liability current	1,785	1,827
Loan obligations, current	5,149	5,123
Total current liabilities	19,151	20,952
Deferred tax liabilities	179	156
Lease liability non-current	2,336	3,136
Total liabilities	21,666	24,244
Commitments and contingencies - See Note 10
Stockholders’ equity:
Additional paid-in capital	352,456	350,960
Accumulated deficit	(304,351)	(298,686)
Total stockholders’ equity	48,521	52,688
Total liabilities and stockholders’ equity	70,187	76,932
Class A
Stockholders’ equity:
Common stock	49	49
Class B
Stockholders’ equity:
Common stock	$ 367	$ 365

Fair Value of Financial Instruments - Fair Vale of Cash and Cash Equivalents (Detail) - Level 1 - USD ($) $ in Thousands	Jun. 30, 2021	Dec. 31, 2020
Fair Value Balance Sheet Grouping Financial Statement Captions [Line Items]
Total cash and cash equivalents	$ 27,813	$ 33,851
Cash
Fair Value Balance Sheet Grouping Financial Statement Captions [Line Items]
Total cash and cash equivalents	11,453	13,492
Mutual Fund
Fair Value Balance Sheet Grouping Financial Statement Captions [Line Items]
Total cash and cash equivalents	$ 16,360	$ 20,359

Condensed Consolidated Statements of Operations (Parenthetical) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Amortization of intangible assets from acquisitions	$ 1,378	$ 1,206	$ 2,559	$ 2,969
Related party support services fee income net of related expenses	1,693		2,925
Sales and Marketing
Amortization of intangible assets from acquisitions	642	437	1,172	1,179
Related party support services fee income net of related expenses	107		167
General and Administrative
Amortization of intangible assets from acquisitions	84	141	112	406
Related party support services fee income net of related expenses	348		481
Product development
Related party support services fee income net of related expenses	675		951
Service Costs
Amortization of intangible assets from acquisitions	652	$ 628	1,275	$ 1,384
Related party support services fee income net of related expenses	$ 563		$ 1,326

Identifiable Intangible Assets from Acquisitions - Summary of Identifiable Intangible Assets from Acquisitions (Detail) - USD ($) $ in Thousands	Jun. 30, 2021	Dec. 31, 2020	Mar. 31, 2020
Acquired Finite Lived Intangible Assets [Line Items]
Gross Carrying Amount	$ 26,530	$ 26,530
Accumulated Amortization	(14,935)	(12,375)
Impairment	(4,959)	(4,959)	$ (5,000)
Net Carrying Amount	6,636	9,196
Customer Relationships
Acquired Finite Lived Intangible Assets [Line Items]
Gross Carrying Amount	13,018	13,018
Accumulated Amortization	(5,798)	(4,693)
Impairment	(3,430)	(3,430)
Net Carrying Amount	3,790	4,895
Technologies
Acquired Finite Lived Intangible Assets [Line Items]
Gross Carrying Amount	9,369	9,369
Accumulated Amortization	(5,942)	(4,731)
Impairment	(1,062)	(1,062)
Net Carrying Amount	2,365	3,576
Non-compete Agreements
Acquired Finite Lived Intangible Assets [Line Items]
Gross Carrying Amount	3,409	3,409
Accumulated Amortization	(2,592)	(2,413)
Impairment	(346)	(346)
Net Carrying Amount	471	650
Tradenames
Acquired Finite Lived Intangible Assets [Line Items]
Gross Carrying Amount	734	734
Accumulated Amortization	(603)	(538)
Impairment	(121)	(121)
Net Carrying Amount	$ 10	$ 75

Supplemental Financial Statement Information (Detail) - USD ($) $ in Thousands	Jun. 30, 2021	Dec. 31, 2020
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 18,720	$ 18,344
Less: Accumulated depreciation and amortization	(16,232)	(15,597)
Property and equipment, net	2,488	2,747
Computer and Other Related Equipment
Property, Plant and Equipment [Line Items]
Property and equipment, gross	13,273	13,278
Purchased and Internally Developed Software
Property, Plant and Equipment [Line Items]
Property and equipment, gross	2,444	2,058
Furniture and Fixtures
Property, Plant and Equipment [Line Items]
Property and equipment, gross	1,271	1,271
Leasehold Improvements
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 1,732	$ 1,737

Supplemental Financial Statement Information

6 Months Ended

Jun. 30, 2021

Organization Consolidation And Presentation Of Financial Statements [Abstract]

Supplemental Financial Statement Information

(8) Supplemental Financial Statement Information

Property and Equipment

Property and equipment consisted of the following (in thousands):

	At December 31, 2020			At June 30, 2021
Computer and other related equipment	$	13,278		$	13,273
Purchased and internally developed software		2,058			2,444
Furniture and fixtures		1,271			1,271
Leasehold improvements		1,737			1,732
	$	18,344		$	18,720
Less: Accumulated depreciation and amortization		(15,597	)		(16,232	)
Property and equipment, net	$	2,747		$	2,488

Depreciation and amortization expense related to property and equipment was approximately $399,000 and $328,000 for the three months ended June 30, 2020 and 2021, respectively. Depreciation and amortization expense related to property and equipment was approximately $826,000 and $687,000 for the six months ended June 30, 2020 and 2021, respectively.

Interest income and other

Interest income and other consists of the following (in thousands):

	For the Six Months Ended					For the Three Months Ended
	2020		2021			2020		2021
Interest Income	$	102	$	2		$	5	$	-
Interest Expense & Foreign Currency		33		(32	)		23		(19	)
Other		7		2,504			4		2,505
Total	$	142	$	2,474		$	32	$	2,486

During the second quarter of 2021, we received $2.5 million related to a contractual settlement of an upside payment with previously divested properties.

CARES Act Loans and Foreign Wage Subsidy - Additional Information (Detail) - USD ($) $ in Thousands	3 Months Ended	6 Months Ended		12 Months Ended
	Jun. 30, 2021	Jun. 30, 2021	Jun. 30, 2020	Dec. 31, 2020
Reductions to Payroll Expenses Under Foreign Wage Subsidy	$ 148,000	$ 299,000
CARES Act
Proceeds from promissory notes		$ 5,100	$ 5,300	$ 5,100
Maturity period of loan		2 years
Interest rate on loan	1.00%	1.00%
Deferment period		6 months
Debt Instrument, Description		The current terms of the Loans are two years with maturity dates in the second quarter of 2022 and they contain a fixed annual interest rate of 1%. Payments of principal and interest on the Loans will be deferred for a period in excess of six months. Principal and interest are payable monthly commencing one month after the payment deferral period and may be prepaid by the Company at any time prior to maturity with no prepayment penalties. There are scenarios where, under the terms of the CARES Act, recipients can apply for and receive forgiveness for all, or a portion of the Loans issued. Such forgiveness will be determined, subject to limitations and conditions, based on the use of Loan proceeds for certain permissible purposes as set forth in the CARES Act, including, but not limited to, payroll, mortgage and rent costs. In June 2021, the Company applied for forgiveness for the Loans issued. Due to the uncertainties concerning the anticipated timing of repayment or forgiveness that are not within our control as well as the evolving parameters and interpretations of requirements, these loans are presented as a current liability on our Condensed Consolidated Balance Sheets.

- Definition

Identification of the lender and information about a contractual promise to repay a short-term or long-term obligation, which includes borrowings under lines of credit, notes payable, commercial paper, bonds payable, debentures, and other contractual obligations for payment. This may include rationale for entering into the arrangement, significant terms of the arrangement, which may include amount, repayment terms, priority, collateral required, debt covenants, borrowing capacity, call features, participation rights, conversion provisions, sinking-fund requirements, voting rights, basis for conversion if convertible and remarketing provisions. The description may be provided for individual debt instruments, rational groupings of debt instruments, or by debt in total.

+ References + Details

Assumptions to Estimate Fair Value for Stock Options at Grant Date (Detail) - Time Vested Stock Options	3 Months Ended		6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Expected life (in years)	4 years	4 years
Risk-free interest rate	0.68%	0.17%
Risk-free interest rate, minimum			0.64%	0.17%
Risk-free interest rate, maximum			1.16%	1.22%
Expected volatility	57.00%	53.00%
Expected volatility, minimum			50.00%	46.00%
Expected volatility, maximum			57.00%	53.00%
Minimum
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Expected life (in years)			4 years	4 years
Maximum
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Expected life (in years)			6 years 3 months	6 years 3 months

Segment Reporting and Geographic Information - Additional Information (Detail) - Segment	6 Months Ended
	Jun. 30, 2021	Jun. 30, 2020
Segment Reporting [Abstract]
Number of operating segments	1	1

Fair Value of Financial Instruments

6 Months Ended

Jun. 30, 2021

Fair Value Disclosures [Abstract]

Fair Value of Financial Instruments

(5) Fair Value of Financial Instruments

The Company had the following financial instruments as of December 31, 2020 and June 30, 2021: cash and cash equivalents, accounts receivable, and accounts payable and accrued liabilities. The carrying value of these financial instruments approximates their fair value based on the liquidity of these financial instruments and their short-term nature. Further, these financial instruments are considered at Level 1 fair value with observable inputs that reflect quoted prices for identical assets or liabilities in active markets.

The following table provides information about the fair value of our cash and cash equivalents balance as of December 31, 2020 and June 30, 2021 (in thousands):

	At December 31,		At June 30,
	2020		2021
Level 1 Assets:
Cash	$	13,492	$	11,453
Money market funds		20,359		16,360
Total cash and cash equivalents	$	33,851	$	27,813

- Definition

The entire disclosure for the fair value of financial instruments (as defined), including financial assets and financial liabilities (collectively, as defined), and the measurements of those instruments as well as disclosures related to the fair value of non-financial assets and liabilities. Such disclosures about the financial instruments, assets, and liabilities would include: (1) the fair value of the required items together with their carrying amounts (as appropriate); (2) for items for which it is not practicable to estimate fair value, disclosure would include: (a) information pertinent to estimating fair value (including, carrying amount, effective interest rate, and maturity, and (b) the reasons why it is not practicable to estimate fair value; (3) significant concentrations of credit risk including: (a) information about the activity, region, or economic characteristics identifying a concentration, (b) the maximum amount of loss the entity is exposed to based on the gross fair value of the related item, (c) policy for requiring collateral or other security and information as to accessing such collateral or security, and (d) the nature and brief description of such collateral or security; (4) quantitative information about market risks and how such risks are managed; (5) for items measured on both a recurring and nonrecurring basis information regarding the inputs used to develop the fair value measurement; and (6) for items presented in the financial statement for which fair value measurement is elected: (a) information necessary to understand the reasons for the election, (b) discussion of the effect of fair value changes on earnings, (c) a description of [similar groups] items for which the election is made and the relation thereof to the balance sheet, the aggregate carrying value of items included in the balance sheet that are not eligible for the election; (7) all other required (as defined) and desired information.

+ References + Details